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50

duck costume

Worth a look

Shows no brand lock-in (top 5 brands take 38% of clicks), but weak search conversion (0.9%) keeps it on the watch list.

Market size 27Growth 36Conversion 11Competition 92Returns 14Price range 53Avg price 95Brand share 95Review moat 54Quality gap 42

Brand share

Incredible38%

top-5 brand share — no brand owns this niche

Avg price

Incredible$30.31

avg listing price — sweet spot $15–$100

Competition

Great23%

top-5 click share — an open shelf

Review moat

Good1,324.29

avg incumbent reviews — the moat a new listing must climb

Price range

Good$6.83–$168.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+9.2%

90-day search growth — must beat 0% to launch

Market size

Okay$112K

$112K/yr · 405K searches

Returns

Bad8.1%

return rate — above 5% kills the launch gate

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, duck costume is a $112K/yr Amazon United States market (405K searches/yr). The top 5 brands hold 38% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 50/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

duck costume market data

Units sold / yr
5K–6K
avg 0–100/product
Revenue / yr
$152K–$182K
units × avg price
Conversion rate
0.9%
Avg BSR
#9,991
Page quality
0%
Prime
88%
Sponsored
89%
Out of stock
15.5%
Avg brand age
35 months
Avg seller age
187 days

Competition & brand share

Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.

Brands

57 rising

Sellers

185

Top-5 brand share

38%

Top 20: 73%

Top-5 click share

23%

Top 20: 50%

Open market

59%

  • JUOLOET14%
  • Markest8%
  • LOWEMN8%
  • BXEBUI4%
  • Funziez!4%
  • Srutirbo3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +9.2% search growth over the last 90 days.
60K40KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 21.2×

Top duck costume search terms

  • duck costume162K/yr
  • duck costume adult72K/yr
  • duck costume kids35K/yr
  • duck suit7K/yr
  • rubber duck costume28K/yr
  • adult duck costume25K/yr
  • kids duck costume13K/yr
  • duck costumes7K/yr
  • duck costume for kids6K/yr
  • rubber duck costume adult8K/yr
All search terms

Top duck costume products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$2K4%$4K6%$7K8%$9K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about duck costume

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“actually well made”

Comfort-Overall12%

“It was comfortable”

Size-Overall12%

“True fit to size great quality easy to use super fun”

Durability7%

“It was durable”

Advertised Vs Actual Product6%

“Better than expected”

Soft Feel5%

“So soft”

Warmth5%

“warm my new favorite pjs”

Material Quality4%

“The material is lightweight”

Ease Of Use3%

“Perfect and got many uses out of it”

Fun/Entertainment Experience3%

“Fun and comfy”

What buyers complain about

Size-Overall31%

“Size looked like it fit a XS”

Quality-Overall16%

“Cheaply made”

Smell13%

“Terrible Smell”

Ease Of Use6%

“making the costume difficult to escape”

Advertised Vs Actual Product6%

“Misleading”

Thickness4%

“The fabric is thicker than expected”

Hard Feel3%

“Very hard to see out of”

Pockets/Compartments3%

“I don't quite understand how to use the pockets where they are located”

Stitch/Finish/Polish2%

“We got a small seem hole from stitching coming loose”

Value For Money1%

“I was hesitant to buy it because of the expensive price”

Top return reasons

Size-Overall58%
Length8%
Quality-Overall3%
Advertised Vs Actual Product3%
Material Quality2%
Color2%
Product Condition2%
Functionality-Overall2%
Waist Fit2%
Thigh Fit1%

Common questions

Is duck costume profitable to sell on Amazon United States?
The niche generates $112K/yr across 89 tracked products. 4 of 25 products launched in the last 360 days are still selling. 90-day search growth is +9.2%. Flapen's verdict: Worth a look (50/100).
How competitive is the duck costume niche?
57 brands and 185 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 38% of demand.
What do buyers complain about in duck costume?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Smell. The return rate is 8.1% — above our launch gate.
When does demand for duck costume peak?
Demand peaks in Sep–Oct–Nov; the busiest month runs 21.2× the quietest.
What does it cost to enter the duck costume niche?
Listings span $6.83–$168.11; the average listing price is $30.31 (sweet spot $15–$100). The average incumbent carries 1,324 reviews — the moat a new listing must climb.