Drive Safe Keychain for Boyfriend

Shoppers searched for this 550K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -42.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $123K a year.

Searches, last 12 months

550K

Growth, 90 days vs prior 90

-42.6%

Conversion, latest week

2.5%

Market size, estimated

$123Ka year

Peak month

December4.5× the quietest month

Top search term

drive safe keychain for him170K searches a year

Listings sell for $8.86 on average, from $6.36 to $11.10. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $8.86 that is $4K to $7K a year per listing.

Average price

$8.86under the $15 to $100 sweet spot

Price range

$6.36–$11.10

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$4K–$7K

Returns

0.9%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #681 within Keyrings & Keychains. It carries 998 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#681in Keyrings & Keychains

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

998per listing

Listings tracked

8

The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months