Dragon Costume

Shoppers searched for this 944K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +0.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $188K a year.

Searches, last 12 months

944K

Growth, 90 days vs prior 90

+0.6%

Conversion, latest week

0.7%

Market size, estimated

$188Ka year

Peak month

October32.1× the quietest month

Top search term

dragon costume255K searches a year

Listings sell for $27.30 on average, from $7.74 to $51.03. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $27.30 that is $0 to $3K a year per listing.

Average price

$27.30inside the $15 to $100 sweet spot

Price range

$7.74–$51.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

8.3%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 22.9% of listings are out of stock. The average listing ranks #32,862 within Boys. It carries 291 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

98%

Out of stock, average day

22.9%

Average rank

#32,862in Boys

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

291per listing

Listings tracked

50

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months