dr scholls booties women ankle boots
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Competition
Incredible19%top-5 click share — an open shelf
Avg price
Great$59.56avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good$27.61–$143.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,569.48avg incumbent reviews — the moat a new listing must climb
Brand share
Bad94%top-5 brand share — brand-locked demand
Market size
Bad$0$0/yr · 421K searches
Growth
Bad-69.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
Returns
Bad25.6%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, dr scholls booties women ankle boots is a $0/yr Amazon United States market (421K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 33/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
dr scholls booties women ankle boots market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- $30K–$45K
- units × avg price
- Conversion rate
- 0.0%
- Avg BSR
- #1,524
- Page quality
- 0%
- Prime
- 99%
- Sponsored
- 44%
- Out of stock
- 11.1%
- Avg brand age
- 43 months
- Avg seller age
- 156 days
Competition & brand share
Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.Brands
17 rising
Sellers
74
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
19%
Top 20: 43%
Open market
5%
- Clarks82%
- Amazon Essentials6%
- Vepose4%
- Aitikiss1%
- Project Cloud1%
- Lucky Brand1%
- Open — no brand owns it (11 brands, 5%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -69.1% search growth over the last 90 days.Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 10.5×
Top dr scholls booties women ankle boots search terms
- clark boots44K/yr
- clarks booties for women54K/yr
- botas clarks para mujer25K/yr
- clarks ankle boots27K/yr
- clarks booties29K/yr
- clarks boots for women ankle booties26K/yr
- womens clark boots31K/yr
- clarks women boots16K/yr
- womens clarks boots40K/yr
- clark ankle boots for women15K/yr
Top dr scholls booties women ankle boots products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Clarks Womens Charlten Grace Ankle Boot Taupe Oily Leather 5 Medium US
Clarks$64.294.4★889 rev
Clarks Wallabee Boot Womens Shoes Size 9 Color: Dark Brown Multicolored-Brown
Clarks$86.760.0★0 rev
Clarks Womens Emslie Warren Slip-on Loafer Black Leather 8 M US
Clarks$44.684.5★20,425 rev
Clarks Collection Womens Angie Serena Ankle Boot Black Leather 10 W US
Clarks$80.374.0★34 rev
Amazon Essentials Womens Ankle Boot Taupe 8
Amazon Essentials$34.134.2★299 rev
Newest
by launch dateClarks Wallabee Boot Womens Shoes Size 9 Color: Dark Brown Multicolored-Brown
Clarks$86.760 rev
Aitikiss Womens Heeled Ankle Boots Side Zipper Chunky Block Heel Booties Fall Ankle Booties For Office Work Round Toe Booties (Black 7)
Aitikiss$57.3951 rev
Clarks Womens Kaetlyn Sara Chocolate Leather 8 Wide
Clarks$56.078 rev
Clarks Womens Emily2 Darcey Ankle Bootie Black Leather 9
Clarks$51.4397 rev
Clarks Women Danyelle Wish Black Oily Leather 9 Medium
Clarks$51.751 rev
Trending
90-day click momentum
Clarks Originals Womens Wallabee Boot Maple Suede 9.5 Medium US
Clarks$141.394.5★
Clarks Womens Kaetlyn Sara Chocolate Leather 8 Wide
Clarks$56.074.1★
Amazon Essentials Womens Ankle Boot Taupe 9
Amazon Essentials$34.214.4★
Clarks Wallabee Boot Womens Shoes Size 9 Color: Dark Brown Multicolored-Brown
Clarks$86.760.0★
Clarks Originals Womens Wallabee Boot Black Suede 9 Medium US
Clarks$143.454.5★
What buyers say about dr scholls booties women ankle boots
What buyers praise and complain about, mined from review topics.What buyers love
“Great shoes, very comfortable”
“A Comfortable Fit”
“Good Quality Shoes”
“they are stylish”
“Are they real leather”
“They are more durable than I expected”
“LOVE the color”
“Not bad for the price”
“First, these are cute, go with everything, are comfortable and run true to size- i have high arches and they don't kill my feet wearing for longer periods, they're supportive”
“Very easy to put on”
What buyers complain about
“Did not fit”
“Also, the leather had a dull finish that made it look fake”
“Not comfortable”
“Cheap”
“These shoes were absolutely too wide for me”
“They sent a clearly used pair”
“it doesnt look like it will hold up”
“kind of stiff”
“I did struggle with that”
“Zipper broke less than 2 weeks after purchase”
Top return reasons
Common questions
- Is dr scholls booties women ankle boots profitable to sell on Amazon United States?
- The niche generates $0/yr across 119 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -69.1%. Flapen's verdict: Skip it (33/100).
- How competitive is the dr scholls booties women ankle boots niche?
- 17 brands and 74 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 94% of demand.
- What do buyers complain about in dr scholls booties women ankle boots?
- Top complaints mined from reviews: Size-Overall, Leather Quality, Comfort-Overall. The return rate is 25.6% — above our launch gate.
- When does demand for dr scholls booties women ankle boots peak?
- Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 10.5× the quietest.
- What does it cost to enter the dr scholls booties women ankle boots niche?
- Listings span $27.61–$143.45; the average listing price is $59.56 (sweet spot $15–$100). The average incumbent carries 1,569 reviews — the moat a new listing must climb.