Double Piercing Earrings

Shoppers searched for this 458K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $103K a year.

Searches, last 12 months

458K

Growth, 90 days vs prior 90

-7.4%

Conversion, latest week

1.8%

Market size, estimated

$103Ka year

Peak month

August1.4× the quietest month

Top search term

double piercing earrings116K searches a year

Listings sell for $12.70 on average, from $7.96 to $18.51. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $12.70 that is $1K to $3K a year per listing.

Average price

$12.70under the $15 to $100 sweet spot

Price range

$7.96–$18.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

2.2%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #509 within Earrings. It carries 491 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

1.3%

Average rank

#509in Earrings

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

491per listing

Listings tracked

58

10 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

5Amazon's first-year sales bar

Average brand age

33 months