Dorothy Wig

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved -13.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months

24K

Growth, 90 days vs prior 90

-13.9%

Conversion, latest week

10.6%

Market size, estimated

$57Ka year

Peak month

October27.4× the quietest month

Top search term

dorothy wig17K searches a year

Listings sell for $22.04 on average, from $11.80 to $35.14. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $22.04 that is $0 to $2K a year per listing.

Average price

$22.04inside the $15 to $100 sweet spot

Price range

$11.80–$35.14

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

17.2%of orders · Amazon United States median 2.1%

33% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #1,245 within Wigs. It carries 238 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

33%

Prime listings

92%

Out of stock, average day

0.3%

Average rank

#1,245in Wigs

Average rating

4.21 starsAmazon United States average 4.42 stars

Average reviews

238per listing

Listings tracked

12

The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

58 months