Dorothy Costume Women
FailAn estimated 21.8% of orders come back, so Dorothy Costume Women is a Fail.
- Flapen Score
- 49 / 100Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 4549
- Market size
- $209K/yr1.5M searches / yr
- 90-day growth
- -8.4%search demand this quarter
- Competition
- 37%top-5 click share · 25 brands · 56 sellers
Flapen Score
Dorothy Costume Women against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Dorothy Costume Women is stronger. Inside it, weaker.
Market
The Dorothy Costume Women market on Amazon at a glance
Shoppers on Amazon United States searched for Dorothy Costume Women 1.5M times last year and spent an estimated $209K. The top 5 brands take 57% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $209K a year.
- Searches, last 12 months
- 1.5M
- Growth, 90 days vs prior 90
- -8.4%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $209Ka year
- Peak month
- October69.0× the quietest month
- Top search term
- dorothy costume women848K searches a year
02 · Price
A sale here is worth $30.34.
Listings sell for $30.34 on average, from $14.77 to $59.09. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $30.34 that is $3K to $8K a year per listing.
- Average price
- $30.34inside the $15 to $100 sweet spot
- Price range
- $14.77–$59.09
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$8K
- Returns
- 21.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
65% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 11.4% of listings are out of stock. The average listing ranks #24,463 within Exotic Apparel. It carries 761 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 65%
- Prime listings
- 93%
- Out of stock, average day
- 11.4%
- Average rank
- #24,463in Exotic Apparel
- Average rating
- 4.32 starsAmazon United States average 4.42 stars
- Average reviews
- 761per listing
- Listings tracked
- 46
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Dorothy Costume Women products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Dreamgirl Gingham Dress Light Blue X-Large
- Price
- $22.84
- Rating
- 3.8/5
- Reviews
- 908
- Age
- 13y ago

WDIRARA Womens Vintage Cottagecore Gingham Dresses Puff Sleeve Lace Up Corset Flared Dress Blue and White Large
- Price
- $35.82
- Rating
- 4.5/5
- Reviews
- 30
- Age
- 1y ago

Loscola Halloween Costumes for Women Book Storybook Character Costumes for Women Girls Halloween Costume Adult Woman Outfit
- Price
- $30.46
- Rating
- 4.5/5
- Reviews
- 114
- Age
- 1y ago

HMPRT Halloween Costume Women Halloween Princess Costumes for Adults Basket Dress Socks Hair Bows Book Storybook Character Sexy L
- Price
- $30.65
- Rating
- 4.4/5
- Reviews
- 318
- Age
- 3y ago

ZESICA Womens 2026 Boho Summer Dresses Gingham Puff Sleeve Square Neck Flowy Beach Midi Dress LightBlue Small
- Price
- $38.14
- Rating
- 4.2/5
- Reviews
- 2,924
- Age
- 4y ago
Trending
estimated 90-day click momentum
WDIRARA Womens Vintage Cottagecore Gingham Dresses Puff Sleeve Lace Up Corset Flared Dress Blue and White Small
- Price
- $36.31
- Rating
- 4.5/5
- Reviews
- 30
- Age
- 1y ago

BDPWSS Wizard Movie Gifts Dorothy Ruby Gifts Ruby Red Slippers Gift Dont Make Me Drop a House On You Dorothy Fans Socks (Drop house Sock)
- Price
- $14.77
- Rating
- 5.0/5
- Reviews
- 10
- Age
- 1y ago

CICOCI Adult Blue Plaid Dress Halloween Costume For Women Outfits
- Price
- $40.92
- Rating
- 4.5/5
- Reviews
- 89
- Age
- 1y ago

Rubies Womens Secret Wishes Wizard of Oz Sequin Dorothy Costume Blue/White Medium
- Price
- $52.00
- Rating
- 4.2/5
- Reviews
- 252
- Age
- 25y ago

Prebene Womens Blue White Gingham Dress for Adult Dorothy Cosplay Costume Character | Halloween Party Outfits (XL)
- Price
- $22.70
- Rating
- 4.3/5
- Reviews
- 44
- Age
- 1y ago
Newest
by launch date
WooHand Blue Gingham Dress Women Halloween Costumes for Women Adult 1930s Inspired Costume Sourced from Classic Fairy Tales Cute Dress Outfits L
- Price
- $17.51
- Rating
- 4.0/5
- Reviews
- 39
- Age
- 11mo ago

WooHand Halloween Princess Costumes for Women Adult Blue Gingham Dress Women 1930s Inspired Costume Sourced from Classic Fairy Tales Cute Dress Outfits M
- Price
- $18.70
- Rating
- 4.0/5
- Reviews
- 39
- Age
- 1y ago

Loscola Halloween Costumes for Women Book Storybook Character Costumes for Women Girls Halloween Costume Adult Woman Outfit
- Price
- $30.46
- Rating
- 4.5/5
- Reviews
- 114
- Age
- 1y ago

Prebene Womens Blue White Gingham Dress for Adult Dorothy Cosplay Costume Character | Halloween Party Outfits (XL)
- Price
- $22.70
- Rating
- 4.3/5
- Reviews
- 44
- Age
- 1y ago

WDIRARA Womens Vintage Cottagecore Gingham Dresses Puff Sleeve Lace Up Corset Flared Dress Blue and White Large
- Price
- $35.82
- Rating
- 4.5/5
- Reviews
- 30
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 37% of clicks, no more. An open shelf where new products get seen.
Brands
25 flat
Sellers
56
Est. top-5 brand share
57%
Top 20: 96%
Est. top-5 click share
37%
Top 20: 76%
Open market
38%
- HMPRT14%
- WDIRARA13%
- Dreamgirl12%
- Rubies12%
- Loscola6%
- UIMLK6%
Demand
Dorothy Costume Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 69.0×
Search terms
Top Dorothy Costume Women search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dorothy costume women848K/yr
- dorothy57K/yr
- dorothy costume197K/yr
- dorothy dress73K/yr
- dorthy18K/yr
- dorothy wizard of oz costume28K/yr
- dorothy dress women38K/yr
- wizard of oz dorothy costume12K/yr
- womens dorothy costume31K/yr
- dorothy costume for women22K/yr
Reviews and returns
What reviews say buyers love and hate about Dorothy Costume Women
We read the reviews and the return reasons for every product selling here.
“didn't fit well”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dorothy Costume Women questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









