Dora Backpack

Shoppers searched for this 609K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +154.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months

609K

Growth, 90 days vs prior 90

+154.0%

Conversion, latest week

0.3%

Market size, estimated

$63Ka year

Peak month

August15.0× the quietest month

Top search term

dora backpack338K searches a year

Listings sell for $33.22 on average, from $17.54 to $80.70. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $33.22 that is $3K to $8K a year per listing.

Average price

$33.22inside the $15 to $100 sweet spot

Price range

$17.54–$80.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

7.4%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #1,895 within Backpacks. It carries 4,494 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

92%

Out of stock, average day

7.3%

Average rank

#1,895in Backpacks

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

4,494per listing

Listings tracked

12

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months