Donut Socks

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -25.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months

26K

Growth, 90 days vs prior 90

-25.7%

Conversion, latest week

4.0%

Market size, estimated

$13Ka year

Peak month

December8.6× the quietest month

Top search term

donut socks21K searches a year

Listings sell for $12.09 on average, from $6.98 to $19.93. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $12.09 that is $0 to $1K a year per listing.

Average price

$12.09under the $15 to $100 sweet spot

Price range

$6.98–$19.93

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

3.2%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.8% of listings are out of stock. The average listing ranks #110,414 within Socks. It carries 487 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

15.8%

Average rank

#110,414in Socks

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

487per listing

Listings tracked

31

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months