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donnie darko costume

Skip it

A small market ($0/yr) — this niche doesn't clear our bar today.

Market size 0Growth 24Conversion 0Competition 34Returns 5Price range 65Avg price 90Brand share 46Review moat 71Quality gap 83

Avg price

Great$58.27

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Review moat

Good644.26

avg incumbent reviews — the moat a new listing must climb

Price range

Good$15.55–$145.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-2.5%

90-day search growth — must beat 0% to launch

Returns

Bad10.6%

return rate — above 5% kills the launch gate

Market size

Bad$0

$0/yr · 188K searches

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, donnie darko costume is a $0/yr Amazon United States market (188K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 33/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

donnie darko costume market data

Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$29K–$44K
units × avg price
Conversion rate
0.0%
Avg BSR
#8,614
Page quality
0%
Prime
53%
Sponsored
58%
Out of stock
10.6%
Avg brand age
50 months
Avg seller age
190 days

Competition & brand share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 rising

Sellers

17

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

18%

  • Fun Costumes41%
  • Trippy Lights11%
  • Ann Arbor T-shirt Co.11%
  • Generic7%
  • TOBGBE7%
  • Orion Costumes5%
  • Open — no brand owns it (8 brands, 18%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -2.5% search growth over the last 90 days.
30K20KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 53.7×

Top donnie darko costume search terms

  • donnie darko costume115K/yr
  • frank the rabbit costume8K/yr
  • frank donnie darko3K/yr
  • frank the bunny costume11K/yr
  • donnie darko frank costume8K/yr
  • frank donnie darko costume12K/yr
  • donny darko costume7K/yr
  • donnie darko bunny costume3K/yr
  • frank costume donnie darko5K/yr
  • donnie darko rabbit costume3K/yr
All search terms

Top donnie darko costume products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$020%$030%$040%$01101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

What buyers say about donnie darko costume

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall50%

“Great quality for the price making it a decent value”

Size-Overall50%

“Cute custom fits well”

What buyers complain about

Quality-Overall33%

“QUALITY CONTROL needs to be involved”

Product Condition33%

“It came used and covered in leaves and pine straw”

Ease Of Use25%

“way to hard to put on not worth it”

Adhesion/Stickiness8%

“Leaves & sticks were stuck to the costume”

Top return reasons

Size-Overall52%
Advertised Vs Actual Product7%
Material Quality7%
Quality-Overall6%
Color4%
Value For Money4%
Product Condition4%
Length4%
Functionality-Overall3%
Chest Fit2%

Common questions

Is donnie darko costume profitable to sell on Amazon United States?
The niche generates $0/yr across 19 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -2.5%. Flapen's verdict: Skip it (33/100).
How competitive is the donnie darko costume niche?
14 brands and 17 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 77% of demand.
What do buyers complain about in donnie darko costume?
Top complaints mined from reviews: Quality-Overall, Product Condition, Ease Of Use. The return rate is 10.6% — above our launch gate.
When does demand for donnie darko costume peak?
Demand peaks in Sep–Oct–Nov; the busiest month runs 53.7× the quietest.
What does it cost to enter the donnie darko costume niche?
Listings span $15.55–$145.64; the average listing price is $58.27 (sweet spot $15–$100). The average incumbent carries 644 reviews — the moat a new listing must climb.