Dog Tag Chain

Shoppers searched for this 435K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +6.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $216K a year.

Searches, last 12 months

435K

Growth, 90 days vs prior 90

+6.5%

Conversion, latest week

5.1%

Market size, estimated

$216Ka year

Peak month

May1.4× the quietest month

Top search term

dog tag chain134K searches a year

Listings sell for $9.73 on average, from $4.13 to $13.68. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $9.73 that is $10K to $12K a year per listing.

Average price

$9.73under the $15 to $100 sweet spot

Price range

$4.13–$13.68

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

1,000–1,250

Revenue per listing a year

$10K–$12K

Returns

2.6%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #322 within Jewelry. It carries 2,713 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

5.0%

Average rank

#322in Jewelry

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

2,713per listing

Listings tracked

10

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

48 months