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Dog Man Shirt

Fail

Demand is soft, at -58.9% this quarter, so Dog Man Shirt is a Fail.

Flapen Score
37
37 / 100
Ranks 13,715 of 16,930 Clothing, Shoes & Jewelry niches · −8 vs the category median of 45
Market size
$52K/yr147K searches / yr
90-day growth
-58.9%search demand this quarter
Competition
29%top-5 click share · 5 brands · 26 sellers

Flapen Score

Dog Man Shirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Dog Man Shirt is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Man Shirt market on Amazon at a glance

Shoppers on Amazon United States searched for Dog Man Shirt 147K times last year and spent an estimated $52K. All 5 brands take every click. Demand peaks in Mar. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 147K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -58.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.

Searches, last 12 months
147K
Growth, 90 days vs prior 90
-58.9%
Conversion, latest week
1.6%
Market size, estimated
$52Ka year
Peak month
March6.1× the quietest month
Top search term
dogman tshirt15K searches a year

02 · Price

A sale here is worth $22.18.

Listings sell for $22.18 on average, from $9.06 to $34.91. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $22.18 that is $0 to $2K a year per listing.

Average price
$22.18inside the $15 to $100 sweet spot
Price range
$9.06–$34.91
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #12,937 within Clothing. It carries 145 reviews at 4.75 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
85%
Out of stock, average day
8.2%
Average rank
#12,937in Clothing
Average rating
4.75 starsAmazon United States average 4.42 stars
Average reviews
145per listing
Listings tracked
62

04 · Newcomers

0 of last year's 26 launches cleared the first-year sales bar.

26 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
26
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Dog Man Shirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 29% of clicks. An open shelf where new products get seen.

Brands

5 falling

Sellers

26

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

29%

Top 20: 64%

Open market

0%

  • Brand 197%
  • Brand 21%
  • Brand 31%
  • Brand 40%
  • Brand 50%
  • Open — no brand owns it (0%)

Demand

Dog Man Shirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Holiday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar · busiest ÷ quietest = 6.1×

Search terms

Top Dog Man Shirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dogman tshirt15K/yr
  • dog man shirt28K/yr
  • dogman shirt34K/yr
  • dog man shirts for boys11K/yr
  • dogman hat13K/yr
  • dog man hat11K/yr
  • dogman clothes6K/yr
  • dogman shirts for boys9K/yr
  • dog man clothes6K/yr
  • dog man tshirt3K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Man Shirt

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Size-Overall”
30%of negative reviews mention “Size-Overall”
2.9%of orders come back
“Sizing issue”
A buyer, on “Size-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Dog Man Shirt questions

Answered from the same tracked data.