dodge hat
Skip itA small market ($25K/yr) — this niche doesn't clear our bar today.
Review moat
Great158.56avg incumbent reviews — the moat a new listing must climb
Avg price
Great$21.97avg listing price — sweet spot $15–$100
Competition
Great38%top-5 click share — an open shelf
Price range
Good$9.50–$30.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.5%return rate — above 5% kills the launch gate
Growth
Okay+16.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$25K$25K/yr · 84K searches
According to Flapen's Amazon United States niche tracking, dodge hat is a $25K/yr Amazon United States market (84K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Dec. Verdict: Skip it — 47/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
dodge hat market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $33K–$44K
- units × avg price
- Conversion rate
- 1.3%
- Avg BSR
- #20,660
- Page quality
- 0%
- Prime
- 87%
- Sponsored
- 51%
- Out of stock
- 5.1%
- Avg brand age
- 38 months
- Avg seller age
- 166 days
Competition & brand share
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.Brands
14 falling
Sellers
37
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
38%
Top 20: 76%
Open market
11%
- Outdoor Cap29%
- Dodge26%
- RAM MOUNTS23%
- Speedy Pros5%
- RAM ADVANTAGE3%
- RAM3%
- Open — no brand owns it (8 brands, 11%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +16.2% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 2.4×
Top dodge hat search terms
- ram hat17K/yr
- dodge hat14K/yr
- dodge ram hat11K/yr
- ram hats for men10K/yr
- ram truck hat7K/yr
- dodge ram hats6K/yr
- dodge ram hats for men6K/yr
- dodge hats for men5K/yr
- hellcat hat4K/yr
- dodge challenger hat4K/yr
Top dodge hat products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Ram American Flag Truck Cap Adjustable Baseball Hat Navy/Khaki One Size
Outdoor Cap$15.604.8★842 rev
Ram Logo Adjustable Baseball Hat
RAM MOUNTS$21.974.3★113 rev
Dodge Rhombus Logo Adjustable Baseball Hat
Dodge$22.214.4★53 rev
Ram Trucks Grey Logo Trucker Hat with Adjustable Mesh Back Black
RAM MOUNTS$20.114.2★7 rev
Dodge Hemi Adjustable Baseball Hat
Dodge$21.914.4★33 rev
Newest
by launch date
RAM Nothing Stops Officially Licensed Trucker Hat with Adjustable Mesh Back Black
RAM MOUNTS$24.261 rev
RAM TRX Officially Licensed Trucker Hat with Adjustable Mesh Back Black
RAM MOUNTS$24.840 rev
Dodge Logo Officially Licensed Adjustable Baseball Hat
Dodge$24.743 rev
Dodge Ram Dad Hat Low Profile Structured Baseball Cap Cotton Front with Mesh Back Adjustable Snapback Tan
Outdoor Cap$17.405 rev
Ram Trucks Grey Logo Trucker Hat with Adjustable Mesh Back Black
RAM MOUNTS$20.117 rev
Trending
90-day click momentumRAM Nothing Stops Officially Licensed Trucker Hat with Adjustable Mesh Back Black
RAM MOUNTS$24.265.0★
Dodge Ram Dad Hat Low Profile Structured Baseball Cap Cotton Front with Mesh Back Adjustable Snapback Tan
Outdoor Cap$17.404.5★
Black Mopar Racing Hat for Men - Mopar White Logo Adjustable Automotive Baseball Cap
Checkered Flag Sports$21.684.4★
Custom Baseball Cap Ram Face Embroidery Wild Animals Acrylic Dad Hats for Men & Women Navy Design Only
Speedy Pros$19.204.4★
RAM TRX Officially Licensed Trucker Hat with Adjustable Mesh Back Black
RAM MOUNTS$24.840.0★
What buyers say about dodge hat
What buyers praise and complain about, mined from review topics.What buyers love
“Great hat, great quality”
“Great fit”
“great value for the money”
“It's very comfortable”
“Just as advertised”
“it keeps its shape nicely throughout the day”
“Good weight material”
“Good construction”
“Adjustable fit is perfect”
“No shrinking after Washing”
What buyers complain about
“The hat is cheaply made”
“Its not my style”
“Picture and description deceiving”
“To high of front”
“But the fit is odd: it comes down”
“Wish this was constructed better”
“At $20, this hat should have been better”
“Wrinkles easily unlike other hats I have”
“Velcro is a bit lacking”
“which is uncomfortable”
Top return reasons
Common questions
- Is dodge hat profitable to sell on Amazon United States?
- The niche generates $25K/yr across 45 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is +16.2%. Flapen's verdict: Skip it (47/100).
- How competitive is the dodge hat niche?
- 14 brands and 37 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 89% of demand.
- What do buyers complain about in dodge hat?
- Top complaints mined from reviews: Quality-Overall, Shape/Style, Advertised Vs Actual Product. The return rate is 2.5%.
- When does demand for dodge hat peak?
- Demand peaks in Dec; the busiest month runs 2.4× the quietest.
- What does it cost to enter the dodge hat niche?
- Listings span $9.50–$30.23; the average listing price is $21.97 (sweet spot $15–$100). The average incumbent carries 159 reviews — the moat a new listing must climb.