Dockers Shoes

Shoppers searched for this 297K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months

297K

Growth, 90 days vs prior 90

-4.3%

Conversion, latest week

0.1%

Market size, estimated

$26Ka year

Peak month

November1.5× the quietest month

Top search term

florsheim133K searches a year

Listings sell for $67.36 on average, from $21.91 to $143.61. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $67.36 that is $0 to $7K a year per listing.

Average price

$67.36inside the $15 to $100 sweet spot

Price range

$21.91–$143.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$7K

Returns

11.4%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #780 within Shoes. It carries 2,281 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

4.3%

Average rank

#780in Shoes

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

2,281per listing

Listings tracked

240

17 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

17

Successful launches

0Amazon's first-year sales bar

Average brand age

52 months