Doc Martens for Women Clogs

Shoppers searched for this 8.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $499K a year.

Searches, last 12 months

8.0M

Growth, 90 days vs prior 90

-4.4%

Conversion, latest week

0.2%

Market size, estimated

$499Ka year

Top search term

mules for women1.8M searches a year

Listings sell for $28.40 on average, from $9.61 to $56.00. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $28.40 that is $14K to $21K a year per listing.

Average price

$28.40inside the $15 to $100 sweet spot

Price range

$9.61–$56.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$14K–$21K

Returns

13.1%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #324 within Shoes. It carries 12,498 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#324in Shoes

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

12,498per listing

Listings tracked

47

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months