Skip to content

Doc Brown Costume

Fail

Shoppers spend an estimated $43K a year here, so Doc Brown Costume is a Fail.

Flapen Score
39
39 / 100
Ranks 12,642 of 16,930 Clothing, Shoes & Jewelry niches · −6 vs the category median of 45
Market size
$43K/yr39K searches / yr
90-day growth
-16.1%search demand this quarter
Competition
62%top-5 click share · 14 brands · 25 sellers

Flapen Score

Doc Brown Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Doc Brown Costume is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Doc Brown Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Doc Brown Costume 39K times last year and spent an estimated $43K. The top 5 brands take 82% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $43K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
-16.1%
Conversion, latest week
3.3%
Market size, estimated
$43Ka year
Peak month
October16.7× the quietest month
Top search term
doc brown costume26K searches a year

02 · Price

A sale here is worth $33.62.

Listings sell for $33.62 on average, from $7.67 to $72.31. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $33.62 that is $0 to $3K a year per listing.

Average price
$33.62inside the $15 to $100 sweet spot
Price range
$7.67–$72.31
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
8.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

47% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 15.1% of listings are out of stock. The average listing ranks #20,914 within Wigs. It carries 871 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
47%
Prime listings
84%
Out of stock, average day
15.1%
Average rank
#20,914in Wigs
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
871per listing
Listings tracked
19

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
58 months

Products

Top Doc Brown Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

25

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

15%

  • Brand 152%
  • Brand 218%
  • Brand 35%
  • Brand 44%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (8 brands, 15%)

Demand

Doc Brown Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KHoliday '24Spike '25Prime Day '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 16.7×

Search terms

Top Doc Brown Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • doc brown costume26K/yr
  • doc brown4K/yr
  • doc back to the future costume4K/yr
  • doc brown costume adult4K/yr

Reviews and returns

What reviews say buyers love and hate about Doc Brown Costume

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Size-Overall”
32%of negative reviews mention “Size-Overall”
8.6%of orders come back
“Definitely not a large shirt”
A buyer, on “Size-Overall”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Doc Brown Costume questions

Answered from the same tracked data.