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Ditsy Floral Dress

Maybe

The top 5 products take only 8% of clicks. But an estimated 18.8% of orders come back, so Ditsy Floral Dress is a Maybe.

Flapen Score
53
53 / 100
Top 19% of 16,930 Clothing, Shoes & Jewelry niches · +8 vs the category median of 45
Market size
$31K/yr617K searches / yr
90-day growth
+23.4%search demand this quarter
Competition
8%top-5 click share · 91 brands · 109 sellers

Flapen Score

Ditsy Floral Dress against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Ditsy Floral Dress is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ditsy Floral Dress market on Amazon at a glance

Shoppers on Amazon United States searched for Ditsy Floral Dress 617K times last year and spent an estimated $31K. The top 5 brands take 37% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 617K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +23.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months
617K
Growth, 90 days vs prior 90
+23.4%
Conversion, latest week
0.1%
Market size, estimated
$31Ka year
Peak month
April7.5× the quietest month
Top search term
pink floral maxi dress57K searches a year

02 · Price

A sale here is worth $39.28.

Listings sell for $39.28 on average, from $15.17 to $112.25. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $39.28 that is $0 to $4K a year per listing.

Average price
$39.28inside the $15 to $100 sweet spot
Price range
$15.17–$112.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
18.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #1,579 within Dresses. It carries 881 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#1,579in Dresses
Average rating
4.28 starsAmazon United States average 4.42 stars
Average reviews
881per listing
Listings tracked
358

04 · Newcomers

70 of last year's 145 launches cleared the first-year sales bar.

145 products launched here in the last 12 months. 70 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
145
Successful launches
70Amazon's first-year sales bar
Average brand age
28 months

Products

Top Ditsy Floral Dress products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 8% of clicks. An open shelf where new products get seen.

Brands

91 falling

Sellers

109

Top-5 brand share

37%

Top 20: 77%

Top-5 click share

8%

Top 20: 20%

Open market

68%

  • Brand 112%
  • Brand 26%
  • Brand 34%
  • Brand 44%
  • Brand 53%
  • Brand 63%

Demand

Ditsy Floral Dress search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 7.5×

Search terms

Top Ditsy Floral Dress search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pink floral maxi dress57K/yr
  • pink flower dress51K/yr
  • blue floral maxi dress43K/yr
  • blue flower dress41K/yr
  • light blue floral dress37K/yr
  • ditsy floral dress34K/yr
  • cute floral dress29K/yr
  • pastel floral dress30K/yr
  • wildflower dress29K/yr
  • floral pink dress35K/yr

Reviews and returns

What reviews say buyers love and hate about Ditsy Floral Dress

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Size-Overall”
16%of negative reviews mention “Size-Overall”
18.8%of orders come back
“Not fitting”
A buyer, on “Size-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Ditsy Floral Dress questions

Answered from the same tracked data.