Disposable Underwear for Women

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved +27.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.9M a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

+27.5%

Conversion, latest week

6.9%

Market size, estimated

$1.9Ma year

Peak month

July1.7× the quietest month

Top search term

always discreet underwear s/m292K searches a year

Listings sell for $21.14 on average, from $9.53 to $47.66. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 4,000 to 5,000 of them. At $21.14 that is $85K to $106K a year per listing.

Average price

$21.14inside the $15 to $100 sweet spot

Price range

$9.53–$47.66

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

4,000–5,000

Revenue per listing a year

$85K–$106K

Returns

1.2%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,061 within Shops. It carries 16,103 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#1,061in Shops

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

16,103per listing

Listings tracked

23

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

48 months