Disney Umbrella
FailShoppers spend an estimated $31K a year here, so Disney Umbrella is a Fail.
- Flapen Score
- 34 / 100Ranks 14,892 of 16,930 Clothing, Shoes & Jewelry niches · −11 vs the category median of 4534
- Market size
- $31K/yr98K searches / yr
- 90-day growth
- -18.8%search demand this quarter
- Competition
- 54%top-5 click share · 14 brands · 34 sellers
Flapen Score
Disney Umbrella against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Disney Umbrella is stronger. Inside it, weaker.
Market
The Disney Umbrella market on Amazon at a glance
Shoppers on Amazon United States searched for Disney Umbrella 98K times last year and spent an estimated $31K. The top 5 brands take 85% of clicks. Demand peaks in Nov. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 1.5% of those searches ended in a purchase.
Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -18.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.
- Searches, last 12 months
- 98K
- Growth, 90 days vs prior 90
- -18.8%
- Conversion, latest week
- 1.5%
- Market size, estimated
- $31Ka year
- Peak month
- November2.0× the quietest month
- Top search term
- disney umbrella29K searches a year
02 · Price
A sale here is worth $21.08.
Listings sell for $21.08 on average, from $10.53 to $55.98. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $21.08 that is $0 to $2K a year per listing.
- Average price
- $21.08inside the $15 to $100 sweet spot
- Price range
- $10.53–$55.98
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 5.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
48% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #285 within Umbrellas. It carries 1,866 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 48%
- Prime listings
- 88%
- Out of stock, average day
- 10.6%
- Average rank
- #285in Umbrellas
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 1,866per listing
- Listings tracked
- 25
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Disney Umbrella products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Disney Youth Happy Stitch Rain Poncho Clear
- Price
- $12.84
- Rating
- 4.4/5
- Reviews
- 51
- Age
- 6y ago

Disney Stitch Automatic Umbrella for Kids Teens Adults Folding Telescopic Umbrella Lightweight Travel School Gifts for Kids (Blue Stitch)
- Price
- $23.90
- Rating
- 4.7/5
- Reviews
- 1,627
- Age
- 2y ago

Disney Stitch Automatic Umbrella for Kids Teens Adults Folding Telescopic Umbrella Lightweight Travel School Gifts for Kids (Purple Stitch)
- Price
- $20.29
- Rating
- 4.7/5
- Reviews
- 1,627
- Age
- 2y ago

Finex Mickey - Blue - Travel Compact Auto Folding Golf Umbrella with Auto Open Close One Button Handle & Wrist Strap
- Price
- $20.37
- Rating
- 4.5/5
- Reviews
- 56
- Age
- 4y ago

Disney Adult Mickey Minnie Sitting Family Rain Poncho Raincoat Keep Dry Clear
- Price
- $12.91
- Rating
- 4.6/5
- Reviews
- 676
- Age
- 8y ago
Trending
estimated 90-day click momentum
Disney Stitch Girls Raincoat - Waterproof Hooded Jacket for Kids 4-14 Years Fleece Lined - Stitch Gifts for Girls Teens (11-12 Years Blue)
- Price
- $33.69
- Rating
- 4.6/5
- Reviews
- 679
- Age
- 2y ago

Disney Mickey Mouse Rain Poncho Hoodie Print Unisex Adult (Minnie Mouse & Daisy Duck)
- Price
- $15.21
- Rating
- 4.5/5
- Reviews
- 462
- Age
- 1y ago

Jerry Leigh Disney Classic Mickey Mouse Rain Poncho Clear (Adult)
- Price
- $13.93
- Rating
- 4.6/5
- Reviews
- 151
- Age
- 6y ago

Disney Youth Happy Stitch Rain Poncho Clear
- Price
- $12.84
- Rating
- 4.4/5
- Reviews
- 51
- Age
- 6y ago

Disney Adult Mickey Minnie Sitting Family Rain Poncho Raincoat Keep Dry Clear
- Price
- $12.91
- Rating
- 4.6/5
- Reviews
- 676
- Age
- 8y ago
Newest
by launch date
Bioworld Disney Stitch 11 Blue and Black Umbrella
- Price
- $18.42
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 9mo ago

Nollia Compact Travel Umbrella with Auto Open Windproof Folding Umbrella Lightweight & Portable for Rain
- Price
- $17.97
- Rating
- 4.5/5
- Reviews
- 317
- Age
- 1y ago

Vera Bradley Womens Disney Mini Travel Umbrella Mickey Meadow One Size
- Price
- $29.32
- Rating
- 3.9/5
- Reviews
- 10
- Age
- 1y ago

Disney Stitch Kids Rain Umbrella 21 Inch - Lilo & Stitch Waterproof Umbrella for Boys Girls
- Price
- $19.12
- Rating
- 4.1/5
- Reviews
- 24
- Age
- 1y ago

Disney Mickey Mouse Adult Rain Umbrella Automatic Folding Compact Lightweight Packable for Travel 39 Inch Arc Blue
- Price
- $22.53
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
34
Est. top-5 brand share
85%
Top 20: 100%
Est. top-5 click share
54%
Top 20: 95%
Open market
12%
- Disney42%
- Jerry Leigh25%
- Finex11%
- Concept One4%
- Bioworld4%
- BAODINI3%
- Open — no brand owns it (8 brands, 12%)
Demand
Disney Umbrella search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 2.0×
Search terms
Top Disney Umbrella search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- disney umbrella29K/yr
- stitch umbrella22K/yr
- mickey mouse umbrella9K/yr
- stitch umbrella for girls15K/yr
- disney umbrella adult12K/yr
- mickey mouse umbrella for adults3K/yr
- disney umbrella for kids5K/yr
- lilo and stitch umbrella3K/yr
Reviews and returns
What reviews say buyers love and hate about Disney Umbrella
We read the reviews and the return reasons for every product selling here.
“Broke instantly”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Disney Umbrella questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









