disney swimsuits for girls
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Competition
Incredible14%top-5 click share — an open shelf
Avg price
Great$20.52avg listing price — sweet spot $15–$100
Review moat
Great349.84avg incumbent reviews — the moat a new listing must climb
Price range
Great$11.56–$33.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.4%return rate — above 5% kills the launch gate
Growth
Okay+6.5%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad92%top-5 brand share — brand-locked demand
Market size
Bad$42K$42K/yr · 431K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, disney swimsuits for girls is a $42K/yr Amazon United States market (431K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Mar–May–Jun–Jul. Verdict: Skip it — 43/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
disney swimsuits for girls market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $31K–$41K
- units × avg price
- Conversion rate
- 0.5%
- Avg BSR
- #165
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 99%
- Out of stock
- 2.1%
- Avg brand age
- 29 months
- Avg seller age
- 156 days
Competition & brand share
Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.Brands
14 falling
Sellers
20
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
14%
Top 20: 39%
Open market
5%
- Disney76%
- COTRIO5%
- WonderBabe4%
- knemmy4%
- Get Trend3%
- RuffleButts2%
- Open — no brand owns it (8 brands, 5%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +6.5% search growth over the last 90 days.Peak months: Mar, May, Jun, Jul · busiest ÷ quietest = 3.8×
Top disney swimsuits for girls search terms
- disney swimsuits for girls68K/yr
- princess swimsuits for girls33K/yr
- princess bathing suit30K/yr
- elsa swimsuit26K/yr
- disney bathing suits girls43K/yr
- princess swimsuit25K/yr
- frozen swimsuit20K/yr
- disney princess bathing suit19K/yr
- elsa bathing suit20K/yr
- disney princess swimsuit16K/yr
Top disney swimsuits for girls products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Disney Princess Belle Girl Cover Up for Swimwear Pull On Swimsuit Coverup Elastic Bathing Suit Wrap Yellow 4-7 Years
Disney$12.814.6★36 rev
WonderBabe Princess Two-Piece Swimsuit for Girls Ruffles Sleeve Bathing Suit Princess 2-Piece Tankini Swimwear 3-4T Yellow
WonderBabe$17.384.3★299 rev
knemmy Girls One Piece Swimsuit Colorful Bathing Suits Cute Kids Princess Beach Swimwear 2-10 Years Blue
knemmy$13.214.6★236 rev
Disney Frozen Elsa Toddler Girls One Shoulder UPF 50+ Swimsuits Ruffle Cute Little Girls Bathing Suit Girls Swimwear Light Blue 5-6 Years
Disney$20.544.7★453 rev
Disney Frozen Elsa Two Piece Tankini Swimsuit Baby Girl Long Sleeve Summer Rashguard Bathing Suit UPF 50+ Beach Pool Ruffle Swimwear Holiday Swimming Suit Set Toddler Pink Size 2 Years
Disney$20.894.7★452 rev
Newest
by launch date
Disney Princess Ariel Moana 2PCS Toddler Girls Bow Strap Ruffle Tankini Top and Bikini Sets Swimsuit Mermaid Bathing Suits Pink 4-5T
Disney$17.69453 rev
Disney Frozen Elsa Swimsuits for Toddler Girls UPF 50+ One Piece Bathing Suits Blue Long Sleeves Rashguard Swimwear for Summer Pool Party Little Girls Size 5-6 Years
Disney$24.35439 rev
Disney Princess Toddler Girls Swimsuits UPF 50+ Long Sleeves Zipper Rashguard One Piece Bathing Suits Blue Floral Print Ruffle Hem Swimwear for Little Girls Size 4-5 Years
Disney$26.55439 rev
Disney Princess Minnie Mouse Lilo & Stitch Girls UPF 50+ One Piece Bathing Suit for Toddler to Big Kids
Disney$23.6799 rev
Disney Princess Belle Girl Cover Up for Swimwear Pull On Swimsuit Coverup Elastic Bathing Suit Wrap Yellow 4-7 Years
Disney$12.8136 rev
Trending
90-day click momentumDisney Princess Ariel Moana 2PCS Toddler Girls Bow Strap Ruffle Tankini Top and Bikini Sets Swimsuit Mermaid Bathing Suits Pink 4-5T
Disney$17.694.7★
Disney Frozen Elsa Swimsuits for Toddler Girls UPF 50+ One Piece Bathing Suits Blue Long Sleeves Rashguard Swimwear for Summer Pool Party Little Girls Size 5-6 Years
Disney$24.354.8★
Disney Princess Toddler Girls Swimsuits UPF 50+ Long Sleeves Zipper Rashguard One Piece Bathing Suits Blue Floral Print Ruffle Hem Swimwear for Little Girls Size 4-5 Years
Disney$26.554.8★
Disney Princess Two Piece Tankini Swimsuit Little Girl Long Sleeve Holiday Rash Guard Set UPF 50+ Beach Bathing Suit Rose Pink Size 2T
Disney$24.854.7★
Disney Aurora Two Piece Tankini Swimsuit Little Girl Long Sleeve Holiday Rash Guard Set UPF 50+ Beach Bathing Suit Pink Size 4-5T
Disney$20.344.7★
What buyers say about disney swimsuits for girls
What buyers praise and complain about, mined from review topics.What buyers love
“True to size”
“Good quality”
“nice thicker material”
“Excellent colors”
“It's a really comfortable”
“soft to the touch”
“it seems durable”
“The print is super cute for a toddler two piece bathing top”
“Very well constructed”
“Its worth it”
What buyers complain about
“Runs a little big”
“The colors probably arent the best for water safety, so I reserve this for swim lessons, playing outside, etc”
“Misleading, this isnt actually Disney brand”
“The swim dress is not the most durable swim suit I have ever had the privilege of owning”
“I took off one star because the chest is really low cut”
“they are a little heavier once wet”
“Looks like I got a return with blood smeared on it”
“This wasnt the best material”
“The String that goes around the Arm was torn”
“Not a lot of stretch”
Top return reasons
Common questions
- Is disney swimsuits for girls profitable to sell on Amazon United States?
- The niche generates $42K/yr across 174 tracked products. 8 of 79 products launched in the last 360 days are still selling. 90-day search growth is +6.5%. Flapen's verdict: Skip it (43/100).
- How competitive is the disney swimsuits for girls niche?
- 14 brands and 20 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 92% of demand.
- What do buyers complain about in disney swimsuits for girls?
- Top complaints mined from reviews: Size-Overall, Color, Advertised Vs Actual Product. The return rate is 3.4%.
- When does demand for disney swimsuits for girls peak?
- Demand peaks in Mar–May–Jun–Jul; the busiest month runs 3.8× the quietest.
- What does it cost to enter the disney swimsuits for girls niche?
- Listings span $11.56–$33.87; the average listing price is $20.52 (sweet spot $15–$100). The average incumbent carries 350 reviews — the moat a new listing must climb.