Disney Hair Accessories
FailBuyers convert on only 0.2% of searches, so Disney Hair Accessories is a Fail.
- Flapen Score
- 39 / 100Ranks 12,642 of 16,930 Clothing, Shoes & Jewelry niches · −6 vs the category median of 4539
- Market size
- $72K/yr1.6M searches / yr
- 90-day growth
- -21.0%search demand this quarter
- Competition
- 18%top-5 click share · 29 brands · 39 sellers
Flapen Score
Disney Hair Accessories against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Disney Hair Accessories is stronger. Inside it, weaker.
Market
The Disney Hair Accessories market on Amazon at a glance
Shoppers on Amazon United States searched for Disney Hair Accessories 1.6M times last year and spent an estimated $72K. The top 5 brands take 77% of clicks. Demand peaks in Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 0.2% of those searches ended in a purchase.
Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -21.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.
- Searches, last 12 months
- 1.6M
- Growth, 90 days vs prior 90
- -21.0%
- Conversion, latest week
- 0.2%
- Market size, estimated
- $72Ka year
- Peak month
- December1.8× the quietest month
- Top search term
- disney outfits202K searches a year
02 · Price
A sale here is worth $20.38.
Listings sell for $20.38 on average, from $6.92 to $37.52. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $20.38 that is $0 to $2K a year per listing.
- Average price
- $20.38inside the $15 to $100 sweet spot
- Price range
- $6.92–$37.52
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 8.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #345 within Clothing Sets. It carries 1,271 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 3.3%
- Average rank
- #345in Clothing Sets
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 1,271per listing
- Listings tracked
- 107
04 · Newcomers
7 of last year's 35 launches cleared the first-year sales bar.
35 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 35
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Disney Hair Accessories products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 18% of clicks. An open shelf where new products get seen.
Brands
29 falling
Sellers
39
Top-5 brand share
77%
Top 20: 96%
Top-5 click share
18%
Top 20: 43%
Open market
20%
- Brand 157%
- Brand 210%
- Brand 33%
- Brand 43%
- Brand 53%
- Brand 63%
Demand
Disney Hair Accessories search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.8×
Search terms
Top Disney Hair Accessories search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- disney outfits202K/yr
- disney outfits for girls218K/yr
- girls disney outfits129K/yr
- disney clothes146K/yr
- toddler disney outfit123K/yr
- disney outfit81K/yr
- disney toddler girl clothes131K/yr
- disney outfits for toddler girls85K/yr
- disney girls outfit47K/yr
- disney toddler66K/yr
Reviews and returns
What reviews say buyers love and hate about Disney Hair Accessories
We read the reviews and the return reasons for every product selling here.
“Ran small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Disney Hair Accessories questions
Answered from the same tracked data.









