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Disney Ear Holder

Fail

Prices span $6.27–$10.05, mostly outside the sweet spot, so Disney Ear Holder is a Fail.

Flapen Score
32
32 / 100
Ranks 15,464 of 16,930 Clothing, Shoes & Jewelry niches · −13 vs the category median of 45
Market size
$169K/yr476K searches / yr
90-day growth
+0.1%search demand this quarter
Competition
83%top-5 click share · 6 brands · 8 sellers

Flapen Score

Disney Ear Holder against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Disney Ear Holder is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Disney Ear Holder market on Amazon at a glance

Shoppers on Amazon United States searched for Disney Ear Holder 476K times last year and spent an estimated $169K. The top 5 brands take 98% of clicks. Demand peaks in Sep–Nov. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 4.1% of those searches ended in a purchase.

Shoppers searched for this 476K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $169K a year.

Searches, last 12 months
476K
Growth, 90 days vs prior 90
+0.1%
Conversion, latest week
4.1%
Market size, estimated
$169Ka year
Peak month
November21.0× the quietest month
Top search term
disney ear holder137K searches a year

02 · Price

A sale here is worth $8.57.

Listings sell for $8.57 on average, from $6.27 to $10.05. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $8.57 that is $9K to $11K a year per listing.

Average price
$8.57under the $15 to $100 sweet spot
Price range
$6.27–$10.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
1,000–1,250
Revenue per listing a year
$9K–$11K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #948 within Keyrings, Keychains & Charms. It carries 360 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#948in Keyrings, Keychains & Charms
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
360per listing
Listings tracked
10

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
30 months

Products

Top Disney Ear Holder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

8

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

0%

  • Brand 166%
  • Brand 213%
  • Brand 312%
  • Brand 44%
  • Brand 53%
  • Brand 62%

Demand

Disney Ear Holder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

300K200KBlack Friday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Sep, Nov · busiest ÷ quietest = 21.0×

Search terms

Top Disney Ear Holder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • disney ear holder137K/yr
  • mickey ear holder49K/yr
  • ear holders for mickey ears40K/yr
  • disney ears holder46K/yr
  • mouse ear holder30K/yr
  • disney ear holder for bag23K/yr
  • mickey ears holder23K/yr
  • ear holder16K/yr
  • disney ear storage12K/yr
  • mickey ear holder for backpack14K/yr

Reviews and returns

What reviews say buyers love and hate about Disney Ear Holder

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
39%of negative reviews mention “Durability”
2.1%of orders come back
“easily broke”
A buyer, on “Durability”39% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Disney Ear Holder questions

Answered from the same tracked data.