Is disco top profitable to sell on Amazon United States?

The niche generates $58K/yr across 127 tracked products. 3 of 39 products launched in the last 360 days are still selling. 90-day search growth is -16.9%. Flapen's verdict: Skip it (49/100).

How competitive is the disco top niche?

56 brands and 60 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 34% of demand.

What do buyers complain about in disco top?

Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Material Quality. The return rate is 14.6% — above our launch gate.

When does demand for disco top peak?

Demand peaks in Oct; the busiest month runs 1.9× the quietest.

What does it cost to enter the disco top niche?

Listings span $5.86–$40.85; the average listing price is $22.21 (sweet spot $15–$100). The average incumbent carries 589 reviews — the moat a new listing must climb.

disco top

Skip it

High returns (14.6%) — this niche doesn't clear our bar today.

Brand share

Incredible34%

top-5 brand share — no brand owns this niche

Competition

Incredible19%

top-5 click share — an open shelf

Avg price

Great$22.21

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Good$5.86–$40.85

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good589.27

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-16.9%

90-day search growth — must beat 0% to launch

Market size

Bad$58K

$58K/yr · 490K searches

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Returns

Bad14.6%

return rate — above 5% kills the launch gate

Signals No Dominant Brand High Returns

According to Flapen's Amazon United States niche tracking, disco top is a $58K/yr Amazon United States market (490K searches/yr). The top 5 brands hold 34% of demand. Demand peaks in Oct. Verdict: Skip it — 49/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

disco top market data

Units sold / yr: 3K–3K; avg 0–100/product
Revenue / yr: $56K–$67K; units × avg price
Conversion rate: 0.5%
Avg BSR: #6,311
Page quality: 0%
Prime: 100%
Sponsored: 92%
Out of stock: 2.2%
Avg brand age: 33 months
Avg seller age: 186 days

Competition & brand share

Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.

Brands

56 falling

Sellers

Top-5 brand share

34%

Top 20: 73%

Top-5 click share

19%

Top 20: 41%

Open market

62%

BEAUDRM13%
Verdusa7%
fmmyjkt5%
Milumia5%
OCURHU4%
PRETTYGARDEN4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -16.9% search growth over the last 90 days.

Peak months: Oct · busiest ÷ quietest = 1.9×

Open Trend

Top disco top search terms

disco top71K/yr -10.1%0.2% conv.
disco tops for women77K/yr -16.7%0.3% conv.
disco shirt women74K/yr -27.7%0.5% conv.
70s shirts for women55K/yr +4.3%0.2% conv.
70s disco tops for women21K/yr -21.2%0.1% conv.
womens disco top16K/yr -23.9%0.3% conv.
disco tops16K/yr -24.7%0.2% conv.
1970s shirts for women14K/yr -11.9%0.0% conv.
womens 70s shirt16K/yr -24.7%0.1% conv.
groovy shirts for women13K/yr +11.0%0.1% conv.

All search terms

Top disco top products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

BEAUDRM Womens Y2K Floral 70s Top Hippie Shirt Sheer Mesh Tee Shirt Disco Long Bell Sleeve T Shirts Crew Neck Boho Crop Tops Multicolor X-Large

BEAUDRM$22.124.2★93 rev

Milumia Women Metallic Halter Y2k Crop Tops Ruched Backless Cowl Neck Party Club Rave Sleeveless Shirts Gold Small

Milumia$23.223.9★94 rev

Disco Ball Earrings 24mm 70S Disco Punk Earrings for Women Jewelry (B)

Fuqimanman2020$5.864.2★1,680 rev

Silver Tops for Women Sparkly Sexy Crop Chain Top for Women Metal Mesh

Luxexy$27.984.0★1,073 rev

Verdusa Womens Bell Sleeve Crop Top Tie Front Long Sleeve Blouse Sheer Mesh Tops Floral Pink Medium

Verdusa$15.944.0★229 rev

Newest

by launch date

Sequin Top for Women Sparkle Sleeveles Split Crop Tube Top Glitter Mermaid Disco Cocktail Party Club Night Silver S

tobyto$22.5512 rev

3mo ago

RoseSeek Womens Metallic Mock Neck Halter Tank Top Sleeveless Party Going Out Tops Summer Elegant Outfits Silver Medium

RoseSeek$20.814 rev

6mo ago

RoseSeek Womens Silver Sequin Sparkly Halter Tops Disco Outfits

RoseSeek$22.813 rev

6mo ago

MakeMeChic Womens Sequin Halter V Neck Backless Disco Tank Tops Silver

MakeMeChic$27.1013 rev

9mo ago

Women Hippie Shirt 60s 70s Peace Love Graphic Tie Dye V-Neck Tshirt Vintage Hippie Style Tee Tops

QIXYN$17.16139 rev

10mo ago

What buyers say about disco top

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall26%

“Fits all”

Quality-Overall10%

“Good quality inexpensive fun earrings”

Color8%

“Colors are beautiful”

Comfort-Overall7%

“Very comfortable”

Shape/Style6%

“It is very flattering”

Material Quality5%

“The material is soft”

Value For Money4%

“Worth it”

Soft Feel4%

“Material is soft”

Weight Light3%

“Perfect weight for summer”

Advertised Vs Actual Product3%

“It was true to the advertised picture”

What buyers complain about

Size-Overall21%

“Very Short”

Advertised Vs Actual Product7%

“False advertising”

Material Quality7%

“Cheap material”

Quality-Overall5%

“Cheap”

Color4%

“Colors in photo are off”

Sleeve Fit4%

“The sleeves are loose”

Thickness3%

“Thin and flimsy”

Transparency3%

“the cream one is see through”

Comfort-Overall2%

“I did not enjoy the sensation against my skin for the internal wear”

Allergies2%

“Kind of itchy so it was not comfortable”

Top return reasons

Size-Overall46%

Length8%

Chest Fit7%

Sleeve Fit6%

Material Quality6%