Is disco ball keychain profitable to sell on Amazon United States?

The niche generates $29K/yr across 23 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -11.9%. Flapen's verdict: Worth a look (50/100).

How competitive is the disco ball keychain niche?

15 brands and 19 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 67% of demand.

What do buyers complain about in disco ball keychain?

Top complaints mined from reviews: Durability, Quality-Overall, Strength. The return rate is 2.8%.

When does demand for disco ball keychain peak?

Demand peaks in Aug; the busiest month runs 1.6× the quietest.

What does it cost to enter the disco ball keychain niche?

Listings span $4.09–$31.21; the average listing price is $14.11 (sweet spot $15–$100). The average incumbent carries 151 reviews — the moat a new listing must climb.

disco ball keychain

Worth a look

Shows beatable incumbent ratings (4.0★), but a small market ($29K/yr) keeps it on the watch list.

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Review moat

Great151.48

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$14.11

avg listing price — sweet spot $15–$100

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Price range

Good$4.09–$31.21

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.8%

return rate — above 5% kills the launch gate

Conversion

Okay3.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-11.9%

90-day search growth — must beat 0% to launch

Market size

Bad$29K

$29K/yr · 54K searches

Signals Low Review Barrier Quality Gap

According to Flapen's Amazon United States niche tracking, disco ball keychain is a $29K/yr Amazon United States market (54K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Aug. Verdict: Worth a look — 50/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

disco ball keychain market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: $42K–$56K; units × avg price
Conversion rate: 3.8%
Avg BSR: #27,161
Page quality: 0%
Prime: 100%
Sponsored: 91%
Out of stock: 5.0%
Avg brand age: 28 months
Avg seller age: 201 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 falling

Sellers

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

49%

Top 20: 97%

Open market

25%

Henoyso21%
ZHWKMYP20%
Equsion9%
Hufopik9%
Hicarer9%
MTLEE8%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -11.9% search growth over the last 90 days.

Peak months: Aug · busiest ÷ quietest = 1.6×

Open Trend

Top disco ball keychain search terms

disco ball keychain36K/yr -10.6%4.2% conv.
disco ball keychain bulk8K/yr +1.8%7.3% conv.
disco ball keychains4K/yr -15.3%6.7% conv.
disco keychain4K/yr -36.4%3.3% conv.
disco ball key chain3K/yr -19.7%6.0% conv.

All search terms

Top disco ball keychain products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 23 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

ZHWKMYP 25Pcs Disco Ball Keychain Mini Silver Disco Ball Key Chain Party Favors for Supplies Decorations

ZHWKMYP$10.663.9★191 rev

Hufopik 4 Pcs Disco Ball Keychain Set - Perfect for Disco Themes and Parties

Hufopik$5.963.6★17 rev

Henoyso 96 Pcs Mini Disco Ball Keychains Bulk Silver Mirror Disco Ball Party Favors 70s 80s 90s for Party Halloween Christmas New Year Decorations 0.8 Inch in Diameter

Henoyso$28.543.8★40 rev

MTLEE 24 Pack Mini Mirror Disco Ball Keychain Last Disco Bachelorette Retro 60s 70s Keychain for Party Favors Set Cowgirl Supplies(Silver)

MTLEE$9.844.2★88 rev

Hicarer 12 Pieces Mini Mirror Disco Ball Keychains Bulk Silver Disco Ball Party Favors 70s 80s 90s Keychains for Graduation Back to School End of Year Halloween Christmas Party Supplies

Hicarer$7.184.1★144 rev

Newest

by launch date

Equsion 24 Pcs Disco Ball Keychain Bulk 1.18 Inch Mirror Disco Ball Keychain Pink Purple Blue Key Chain for Kpop 70s 80s Singer Karaoke Party Favors

Equsion$16.1412 rev

2mo ago

YBLXYSKD 12 Pieces Disco Ball Keychain Silver Mini Mirror Disco Ball Keyring 70s Disco Key Chain for Halloween Christmas Themed Party Decorations

YBLXYSKD$11.990 rev

6mo ago

Equsion 36 Pcs Disco Ball Keychain Bulk 1.18 Inch Kpop Party Favors Bulk Mirror Disco Ball Keychain Small Pink Purple Blue Kpop Themed Decor for 70s 80s Singer Birthday Gifts Karaoke Party Supplies

Equsion$19.303 rev

7mo ago

JMZYJZH 28 Pcs Disco Ball Keychain Mini Silver Disco Balls Key Chains Bulk for Party Favors Decorations

JMZYJZH$10.161 rev

7mo ago

Kicomvi Disco Ball Keychain Retro Colorful Disco Ball Key Ring for Party Favors Supplies Decorations-sliver

Kicomvi$4.0910 rev

1y ago

What buyers say about disco ball keychain

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“it's good quality”

Value For Money14%

“Good pricing and pretty decent quality”

Size-Overall14%

“These are just the right size”

Fun/Entertainment Experience14%

“Fun Souvenier”

Adhesion/Stickiness7%

“Super glue the ball back”

Advertised Vs Actual Product7%

“Exactly what we wanted”

Gifting Purpose7%

“party gift”

Color4%

“Love the colors they have”

Brightness/Shine/Glow4%

“are very sparkly”

Ease Of Use4%

“Easy to use”

What buyers complain about

Durability40%

“They break IMMEDIATELY”

Quality-Overall21%

“Very cheaply made”

Strength13%

“fragile”

Functionality-Overall6%

“just didnt work for me”

Natural Resource Wastage3%

“Waste of money”

Chain/Key Quality3%

“Low quality keyring”

Ease Of Use3%

“Some of the mirrors are real easy to come off”

Value For Money3%

“Not worth 10$”

Adhesion/Stickiness2%

“a key ring stabbed in the center with no adhesive”

Top return reasons

Size-Overall40%

Quality-Overall20%

Advertised Vs Actual Product8%

Adhesion/Stickiness7%

Defective Material/Parts5%

Value For Money4%

Sharpness3%

Color3%

Material Quality2%

Durability2%

Common questions

Is disco ball keychain profitable to sell on Amazon United States?: The niche generates $29K/yr across 23 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -11.9%. Flapen's verdict: Worth a look (50/100).
How competitive is the disco ball keychain niche?: 15 brands and 19 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 67% of demand.
What do buyers complain about in disco ball keychain?: Top complaints mined from reviews: Durability, Quality-Overall, Strength. The return rate is 2.8%.
When does demand for disco ball keychain peak?: Demand peaks in Aug; the busiest month runs 1.6× the quietest.
What does it cost to enter the disco ball keychain niche?: Listings span $4.09–$31.21; the average listing price is $14.11 (sweet spot $15–$100). The average incumbent carries 151 reviews — the moat a new listing must climb.