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Disco Ball Costume

Fail

An estimated 13.1% of orders come back, so Disco Ball Costume is a Fail.

Flapen Score
47
47 / 100
Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 45
Market size
$68K/yr125K searches / yr
90-day growth
-17.9%search demand this quarter
Competition
48%top-5 click share · 26 brands · 46 sellers

Flapen Score

Disco Ball Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Disco Ball Costume is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Disco Ball Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Disco Ball Costume 125K times last year and spent an estimated $68K. The top 5 brands take 51% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 125K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months
125K
Growth, 90 days vs prior 90
-17.9%
Conversion, latest week
1.9%
Market size, estimated
$68Ka year
Peak month
October11.9× the quietest month
Top search term
disco ball costume71K searches a year

02 · Price

A sale here is worth $28.50.

Listings sell for $28.50 on average, from $5.04 to $75.64. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $28.50 that is $0 to $3K a year per listing.

Average price
$28.50inside the $15 to $100 sweet spot
Price range
$5.04–$75.64
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
13.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

74% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #1,616 within Accessory Sets. It carries 636 reviews at 4.03 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
97%
Out of stock, average day
11.5%
Average rank
#1,616in Accessory Sets
Average rating
4.03 starsAmazon United States average 4.42 stars
Average reviews
636per listing
Listings tracked
31

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
36 months

Products

Top Disco Ball Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

26 falling

Sellers

46

Top-5 brand share

51%

Top 20: 93%

Top-5 click share

48%

Top 20: 87%

Open market

44%

  • Brand 117%
  • Brand 211%
  • Brand 39%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Disco Ball Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 11.9×

Search terms

Top Disco Ball Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • disco ball costume71K/yr
  • disco ball outfit17K/yr
  • disco ball costume adult17K/yr
  • disco ball outfit woman7K/yr
  • disco ball costume women10K/yr
  • disco ball halloween costume4K/yr

Reviews and returns

What reviews say buyers love and hate about Disco Ball Costume

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Value For Money”
21%of negative reviews mention “Advertised Vs Actual Product”
13.1%of orders come back
“Different than pictured”
A buyer, on “Advertised Vs Actual Product”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Disco Ball Costume questions

Answered from the same tracked data.