Dinosaur Costume

Shoppers searched for this 3.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +53.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.

Searches, last 12 months

3.7M

Growth, 90 days vs prior 90

+53.0%

Conversion, latest week

1.4%

Market size, estimated

$1.5Ma year

Peak month

October26.2× the quietest month

Top search term

dinosaur costume744K searches a year

Listings sell for $29.87 on average, from $9.92 to $49.43. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 500 to 750 of them. At $29.87 that is $15K to $22K a year per listing.

Average price

$29.87inside the $15 to $100 sweet spot

Price range

$9.92–$49.43

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

500–750

Revenue per listing a year

$15K–$22K

Returns

9.1%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #3,240 within Boys. It carries 1,492 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

95%

Out of stock, average day

11.5%

Average rank

#3,240in Boys

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

1,492per listing

Listings tracked

74

23 products launched here in the last 12 months. 12 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

23

Successful launches

12Amazon's first-year sales bar

Average brand age

37 months