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Dinosaur Claws

Fail

Shoppers spend an estimated $20K a year here, so Dinosaur Claws is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$20K/yr43K searches / yr
90-day growth
-2.2%search demand this quarter
Competition
55%top-5 click share · 21 brands · 67 sellers

Flapen Score

Dinosaur Claws against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Dinosaur Claws is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dinosaur Claws market on Amazon at a glance

Shoppers on Amazon United States searched for Dinosaur Claws 43K times last year and spent an estimated $20K. The top 5 brands take 61% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -2.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months
43K
Growth, 90 days vs prior 90
-2.2%
Conversion, latest week
2.9%
Market size, estimated
$20Ka year
Top search term
dinosaur claws15K searches a year

02 · Price

A sale here is worth $15.82.

Listings sell for $15.82 on average, from $7.37 to $39.56. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $15.82 that is $2K to $4K a year per listing.

Average price
$15.82inside the $15 to $100 sweet spot
Price range
$7.37–$39.56
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #23,699 within Boys. It carries 470 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
89%
Out of stock, average day
10.8%
Average rank
#23,699in Boys
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
470per listing
Listings tracked
28

04 · Newcomers

2 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
2Amazon's first-year sales bar
Average brand age
43 months

Products

Top Dinosaur Claws products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 rising

Sellers

67

Top-5 brand share

61%

Top 20: 99%

Top-5 click share

55%

Top 20: 90%

Open market

33%

  • Brand 122%
  • Brand 219%
  • Brand 37%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Dinosaur Claws search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KDecJanFebMarAprMayJun

Peak months: Dec · busiest ÷ quietest = 3.3× · 7 of 12 months tracked

Search terms

Top Dinosaur Claws search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dinosaur claws15K/yr
  • dinosaur gloves7K/yr
  • dinosaur claw5K/yr
  • dinosaur hands5K/yr
  • dino claws6K/yr
  • dinosaur claws for kids6K/yr

Reviews and returns

What reviews say buyers love and hate about Dinosaur Claws

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Fun/Entertainment Experience”
20%of negative reviews mention “Size-Overall”
2.9%of orders come back
“They are pretty large”
A buyer, on “Size-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Dinosaur Claws questions

Answered from the same tracked data.