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Diet Coke Sweatshirt

Fail

Demand is soft, at -58.8% this quarter, so Diet Coke Sweatshirt is a Fail.

Flapen Score
38
38 / 100
Ranks 13,195 of 16,930 Clothing, Shoes & Jewelry niches · −7 vs the category median of 45
Market size
$57K/yr273K searches / yr
90-day growth
-58.8%search demand this quarter
Competition
51%top-5 click share · 12 brands · 18 sellers

Flapen Score

Diet Coke Sweatshirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Diet Coke Sweatshirt is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Diet Coke Sweatshirt market on Amazon at a glance

Shoppers on Amazon United States searched for Diet Coke Sweatshirt 273K times last year and spent an estimated $57K. The top 5 brands take 69% of clicks. Demand peaks in Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 273K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -58.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months
273K
Growth, 90 days vs prior 90
-58.8%
Conversion, latest week
0.7%
Market size, estimated
$57Ka year
Peak month
December15.3× the quietest month
Top search term
diet coke sweatshirt91K searches a year

02 · Price

A sale here is worth $28.64.

Listings sell for $28.64 on average, from $8.94 to $63.14. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $28.64 that is $0 to $3K a year per listing.

Average price
$28.64inside the $15 to $100 sweet spot
Price range
$8.94–$63.14
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
10.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

62% of listings pay for placement with sponsored ads. 45% ship with Prime. On an average day, 9.5% of listings are out of stock. The average listing ranks #28,567 within Fashion Hoodies & Sweatshirts. It carries 138 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
62%
Prime listings
45%
Out of stock, average day
9.5%
Average rank
#28,567in Fashion Hoodies & Sweatshirts
Average rating
4.37 starsAmazon United States average 4.42 stars
Average reviews
138per listing
Listings tracked
29

04 · Newcomers

0 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Diet Coke Sweatshirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

18

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

51%

Top 20: 88%

Open market

22%

  • Brand 120%
  • Brand 217%
  • Brand 313%
  • Brand 411%
  • Brand 59%
  • Brand 69%

Demand

Diet Coke Sweatshirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 15.3×

Search terms

Top Diet Coke Sweatshirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • diet coke sweatshirt91K/yr
  • i need a diet coke sweatshirt71K/yr
  • diet coke sweatshirt for women38K/yr
  • i need a diet coke shirt14K/yr
  • i need a diet coke17K/yr
  • diet coke hoodie12K/yr
  • diet coke sweater11K/yr
  • diet coke crewneck4K/yr
  • i need a diet coke sweatshirt for women6K/yr
  • i love diet coke sweatshirt6K/yr

Reviews and returns

What reviews say buyers love and hate about Diet Coke Sweatshirt

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Size-Overall”
21%of negative reviews mention “Size-Overall”
10.1%of orders come back
“Didnt like how it fits”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Diet Coke Sweatshirt questions

Answered from the same tracked data.