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Diesel Belt

Fail

The top 5 brands take 100% of clicks, so Diesel Belt is a Fail.

Flapen Score
35
35 / 100
Ranks 14,546 of 16,930 Clothing, Shoes & Jewelry niches · −10 vs the category median of 45
Market size
$337K/yr1.1M searches / yr
90-day growth
-5.2%search demand this quarter
Competition
33%top-5 click share · 6 brands · 45 sellers

Flapen Score

Diesel Belt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Diesel Belt is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Diesel Belt market on Amazon at a glance

Shoppers on Amazon United States searched for Diesel Belt 1.1M times last year and spent an estimated $337K. The top 5 brands take 100% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $337K a year.

Searches, last 12 months
1.1M
Growth, 90 days vs prior 90
-5.2%
Conversion, latest week
0.2%
Market size, estimated
$337Ka year
Top search term
guess watches for men368K searches a year

02 · Price

A sale here is worth $145.19.

Listings sell for $145.19 on average, from $29.38 to $395.07. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $145.19 that is $0 to $15K a year per listing.

Average price
$145.19above the $15 to $100 sweet spot
Price range
$29.38–$395.07
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$15K
Returns
5.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

59% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #1,690 within Watches. It carries 5,053 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
59%
Prime listings
100%
Out of stock, average day
5.5%
Average rank
#1,690in Watches
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
5,053per listing
Listings tracked
56

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
48 months

Products

Top Diesel Belt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

6 falling

Sellers

45

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

33%

Top 20: 76%

Open market

0%

  • Brand 169%
  • Brand 224%
  • Brand 35%
  • Brand 41%
  • Brand 51%
  • Brand 60%

Demand

Diesel Belt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '25Black Friday '25Spike '26AugSepOctNovDecJanFebMarAprMayJun

Peak months: Jun, Nov, Dec · busiest ÷ quietest = 2.6× · 11 of 12 months tracked

Search terms

Top Diesel Belt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • guess watches for men368K/yr
  • reloj diesel para hombre185K/yr
  • reloj diesel75K/yr
  • diesel watch74K/yr
  • relojes guess para hombre59K/yr
  • reloj diesel para hombre original48K/yr
  • relojes diesel para hombre40K/yr
  • relojes para hombres guess34K/yr
  • guess men watch24K/yr
  • guess mens watch17K/yr

Reviews and returns

What reviews say buyers love and hate about Diesel Belt

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Quality-Overall”
12%of negative reviews mention “Size-Overall”
5.3%of orders come back
“Very big”
A buyer, on “Size-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Diesel Belt questions

Answered from the same tracked data.