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Dexter Morgan Costume

Fail

Shoppers spend an estimated $33K a year here, so Dexter Morgan Costume is a Fail.

Flapen Score
45
45 / 100
Ranks 8,414 of 16,930 Clothing, Shoes & Jewelry niches · on the category median
Market size
$33K/yr96K searches / yr
90-day growth
+7.0%search demand this quarter
Competition
52%top-5 click share · 19 brands · 40 sellers

Flapen Score

Dexter Morgan Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Dexter Morgan Costume is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dexter Morgan Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Dexter Morgan Costume 96K times last year and spent an estimated $33K. The top 5 brands take 54% of clicks. Demand peaks in Aug–Sep–Oct–Nov. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $33K a year.

Searches, last 12 months
96K
Growth, 90 days vs prior 90
+7.0%
Conversion, latest week
1.6%
Market size, estimated
$33Ka year
Peak month
October170.0× the quietest month
Top search term
dexter costume80K searches a year

02 · Price

A sale here is worth $22.42.

Listings sell for $22.42 on average, from $5.60 to $62.05. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $22.42 that is $0 to $2K a year per listing.

Average price
$22.42inside the $15 to $100 sweet spot
Price range
$5.60–$62.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 14.4% of listings are out of stock. The average listing ranks #104,725 within Accessories. It carries 2,764 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
82%
Out of stock, average day
14.4%
Average rank
#104,725in Accessories
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
2,764per listing
Listings tracked
22

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Dexter Morgan Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 rising

Sellers

40

Top-5 brand share

54%

Top 20: 100%

Top-5 click share

52%

Top 20: 97%

Open market

39%

  • Brand 116%
  • Brand 211%
  • Brand 310%
  • Brand 49%
  • Brand 58%
  • Brand 67%

Demand

Dexter Morgan Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KSpike '24Spike '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 170.0×

Search terms

Top Dexter Morgan Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dexter costume80K/yr
  • dexter morgan halloween costume4K/yr
  • dexter costume men12K/yr

Reviews and returns

What reviews say buyers love and hate about Dexter Morgan Costume

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
29%of negative reviews mention “Quality-Overall”
4.4%of orders come back
“Cheap trash”
A buyer, on “Quality-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Dexter Morgan Costume questions

Answered from the same tracked data.