devil horns men
Skip itA small market ($19K/yr) — this niche doesn't clear our bar today.
Review moat
Great382.33avg incumbent reviews — the moat a new listing must climb
Avg price
Great$15.74avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good64%top-5 brand share — brands hold most of the demand
Price range
Good$4.95–$34.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Returns
Bad7.8%return rate — above 5% kills the launch gate
Growth
Bad-28.7%90-day search growth — must beat 0% to launch
Market size
Bad$19K$19K/yr · 39K searches
According to Flapen's Amazon United States niche tracking, devil horns men is a $19K/yr Amazon United States market (39K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 39/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
devil horns men market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $24K–$31K
- units × avg price
- Conversion rate
- 3.1%
- Avg BSR
- #1,573
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 60%
- Out of stock
- 13.1%
- Avg brand age
- 47 months
- Avg seller age
- 196 days
Competition & brand share
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.Brands
14 rising
Sellers
29
Top-5 brand share
64%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
31%
- Hycredi30%
- FEISEDY11%
- VIBNRIX9%
- MOSTORY8%
- California Costumes6%
- BPNHNA5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -28.7% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 70.8×
Top devil horns men search terms
- devil horns men27K/yr
- devil horns for men4K/yr
- mens devil horns7K/yr
Top devil horns men products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Devil Horns Heart Sunglasses Rimless Rave Trendy Novelty Halloween Glasses for Women Men Party Funny Eyewear-Red
Hycredi$9.714.5★28 rev
FEISEDY Retro Gothic Steampunk Sunglasses Round Metal Frame Punk Circle Inspired Shade Men B1857
FEISEDY$14.654.5★1,969 rev
VIBNRIX Devil Horns Headband Lightweight Invisible Elastic Headpiece for Halloween Cosplay & Gothic Costume Parties
VIBNRIX$22.514.3★11 rev
California Costumes Demon Horns with Teeth Accessory
California Costumes$10.584.1★1,318 rev
BPNHNA Halloween Demon Foam Mask Red Half Face Ram Horn Devil Masquerade Accessories for Cosplay Costume
BPNHNA$10.994.3★285 rev
Newest
by launch dateVIBNRIX Devil Horns Headband Lightweight Invisible Elastic Headpiece for Halloween Cosplay & Gothic Costume Parties
VIBNRIX$22.5111 rev
MOSTORY Gothic Devil Horns Headband - Dark Dragon Horns Headband for Adult Witch Cosplay Demon Horn Hairband for Halloween Costume Accessories Renaissance Renfaire
MOSTORY$15.8021 rev
MOSTORY Red Devil Horns Headband - 3D Demonic Horns Headband for Adult Halloween Costume Party Dress up Devil Horn Hairband for Renaissance Renfaire Cosplay Photo Shoot
MOSTORY$15.2413 rev
NINLEGA Devil Horns Headband Halloween Headband Red Devil Horns Costume for Women Men Fancy Dress Cosplay Hairband
NINLEGA$4.9519 rev
mdgfge Black Devil Horns Headband Gothic Large Dark Dragon Demon Headwear Antler Hair Hoop for Women Men Halloween Cosplay Masquerade Party Headdress Supplies
mdgfge$12.642 rev
Trending
90-day click momentumMOSTORY Gothic Devil Horns Headband - Dark Dragon Horns Headband for Adult Witch Cosplay Demon Horn Hairband for Halloween Costume Accessories Renaissance Renfaire
MOSTORY$15.804.4★
FEISEDY Retro Gothic Steampunk Sunglasses Round Metal Frame Punk Circle Inspired Shade Men B1857
FEISEDY$14.654.5★
LZAOA Devil Costume Set Adult Reversible Cloak Vampire Cape Devil Horns Headband Red Black Halloween
LZAOA$17.964.2★
NINLEGA Devil Horns Headband Halloween Headband Red Devil Horns Costume for Women Men Fancy Dress Cosplay Hairband
NINLEGA$4.954.2★
mdgfge Black Devil Horns Headband Gothic Large Dark Dragon Demon Headwear Antler Hair Hoop for Women Men Halloween Cosplay Masquerade Party Headdress Supplies
mdgfge$12.645.0★
What buyers say about devil horns men
What buyers praise and complain about, mined from review topics.What buyers love
“High-quality build, has got some weight to it. which is a good thing., and it fits well, considering my head is larger than most. like I'd say I'm in the top 5 or 3 people in the entire world that have a large head proportional to their body”
“Well, worth the value”
“They do what they are supposed to”
“They hokd up well”
“I like the build”
“Light weight and worked perfectly for our Krampus party”
“They're durable for the price and look great”
“I liked how it looked”
“Everyone loves my new shades”
“A microfiber cloth is your best friend”
What buyers complain about
“Cheap”
“However you have to make sure they are COMPLETELY set on the magnets on the helmet or they will blow off”
“The clear elastic was not sturdy enough for the weight of the horns which is why I gave this item only 4 stars”
“Definitely not as described”
“all the other colours disappeared”
“Cute just a bit smaller than I expected”
“Very Cheap plastic”
“In this product is a waste of money”
“Very stiff/hard printed plastic”
“They are hard”
Top return reasons
Common questions
- Is devil horns men profitable to sell on Amazon United States?
- The niche generates $19K/yr across 15 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -28.7%. Flapen's verdict: Skip it (39/100).
- How competitive is the devil horns men niche?
- 14 brands and 29 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 64% of demand.
- What do buyers complain about in devil horns men?
- Top complaints mined from reviews: Quality-Overall, Magnetic Strength/Adsorption, Stretchability/Expandability/Elasticity. The return rate is 7.8% — above our launch gate.
- When does demand for devil horns men peak?
- Demand peaks in Oct–Nov; the busiest month runs 70.8× the quietest.
- What does it cost to enter the devil horns men niche?
- Listings span $4.95–$34.46; the average listing price is $15.74 (sweet spot $15–$100). The average incumbent carries 382 reviews — the moat a new listing must climb.