descendants the rise of red costume
Worth a lookShows a sweet-spot price point ($24.89 avg), but weak search conversion (0.9%) keeps it on the watch list.
Avg price
Incredible$24.89avg listing price — sweet spot $15–$100
Brand share
Great41%top-5 brand share — no brand owns this niche
Competition
Great32%top-5 click share — an open shelf
Price range
Great$6.11–$59.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good594.82avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+11.5%90-day search growth — must beat 0% to launch
Returns
Bad7.3%return rate — above 5% kills the launch gate
Market size
Bad$62K$62K/yr · 272K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, descendants the rise of red costume is a $62K/yr Amazon United States market (272K searches/yr). The top 5 brands hold 41% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 51/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
descendants the rise of red costume market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- $75K–$100K
- units × avg price
- Conversion rate
- 0.9%
- Avg BSR
- #7,448
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 82%
- Out of stock
- 8.0%
- Avg brand age
- 38 months
- Avg seller age
- 147 days
Competition & brand share
Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.Brands
43 rising
Sellers
122
Top-5 brand share
41%
Top 20: 84%
Top-5 click share
32%
Top 20: 74%
Open market
54%
- Disguise14%
- Aotekids8%
- HHYTOKKI7%
- HIWIND6%
- ATHX6%
- JACKETZ6%
Demand & seasonality
Weekly Amazon search volume, last 97 weeks — +11.5% search growth over the last 90 days.Peak months: Sep, Oct · busiest ÷ quietest = 82.1×
Top descendants the rise of red costume search terms
- red costume48K/yr
- red descendants costume28K/yr
- red costumes8K/yr
- descendants red costume23K/yr
- rise of red costume19K/yr
- princess red6K/yr
- red from descendants costume6K/yr
- descendants rise of red costume2K/yr
- princess red costumes for girls14K/yr
- red costume descendants3K/yr
Top descendants the rise of red costume products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Descendants Red Costume for Kids Official Disney Descendants The Rise of Red Costume Jumpsuit Wig not Included Child Size (10-12)
Disguise$22.234.6★197 rev
HHYTOKKI Kid Girl 3pcs Red Cosplay Costume Pants Top Jacket Princess Halloween Clothing with Wig Red Heart Necklace Gloves Bag (Red Costume Set 130 (5-6T))
HHYTOKKI$38.544.7★52 rev
Red Tutu Skirt Womens Athletic Tutus 5-Layered Tulle Skirts Costumes Skirts
HIWIND$10.164.5★1,608 rev
ATHX Mens and Womens Gloves Costume Accessories Wrist Length Spandex Stretch Halloween Cosplay Party Wedding Prom Gloves (Red Free Size)
ATHX$8.774.5★331 rev
Desendants 4 The Rise Of Red Jacket for Girls | Kylie Cantrall Halloween Costume | Kylie Cantrall Leather Jacket (US Alpha Large Regular Regular Faux Leather)
JACKETZ$59.314.8★7 rev
Newest
by launch date
TAMOSKY Rise of Red Costume Girls Kids Halloween Christmas Cosplay Outfits with Red Cosplay Wig Includes Heart Shirt Jacket Pants Set Party Dress up for Kids 4-14Y
TAMOSKY$32.5465 rev
HHYTOKKI Kid Girl 3pcs Red Cosplay Costume Pants Top Jacket Princess Halloween Clothing with Wig Red Heart Necklace Gloves Bag (Red Costume Set 130 (5-6T))
HHYTOKKI$38.5452 rev
NE Beauty Fire Fighter Costume For Women Thong and Crop Set Medium Red
NE Beauty$25.1711 rev
Yuiui Girls Red Costume Set Jacket Shirt Flared Pants Wig Gloves 5pcs Outfit Halloween Christmas Party 3-14Y (140)
Yuiui$37.0850 rev
WYB Girls Princess Costume Red Princess Set Up Clothes with Accessories for Halloween Cosplay Carnival Party
WYB$28.0895 rev
Trending
90-day click momentumNE Beauty Fire Fighter Costume For Women Thong and Crop Set Medium Red
NE Beauty$25.174.2★
Girls Red Princess Dress Dresses Fancy Party Outfits Birthday Playwear
Aotekids$23.074.4★
Desendants 4 The Rise Of Red Jacket for Girls | Kylie Cantrall Halloween Costume | Kylie Cantrall Leather Jacket (US Alpha Large Regular Regular Faux Leather)
JACKETZ$59.314.8★
ATHX Mens and Womens Gloves Costume Accessories Wrist Length Spandex Stretch Halloween Cosplay Party Wedding Prom Gloves (Red Free Size)
ATHX$8.774.5★
Red Tutu Skirt Womens Athletic Tutus 5-Layered Tulle Skirts Costumes Skirts
HIWIND$10.164.5★
What buyers say about descendants the rise of red costume
What buyers praise and complain about, mined from review topics.What buyers love
“The doll is well made”
“Bright colors”
“Fit perfect”
“Good value”
“It's exactly as pictured”
“Christmas present”
“Brilliant construction”
“Functioned perfectly, easy on, easy off”
“She loves to play dressup”
“Soft and velvety”
What buyers complain about
“it pretty big on me”
“It does look cheap”
“It did not fit all the way around my waist”
“Material was a bit thin”
“Wig fell apart with in a few minutes”
“costume is thin material”
“the zipper itself popped off”
“Like the wig is not even worth the money I spent”
“its superrrrr thin”
“It doesnt look like the photo one bit”
Top return reasons
Common questions
- Is descendants the rise of red costume profitable to sell on Amazon United States?
- The niche generates $62K/yr across 56 tracked products. 1 of 8 products launched in the last 360 days are still selling. 90-day search growth is +11.5%. Flapen's verdict: Worth a look (51/100).
- How competitive is the descendants the rise of red costume niche?
- 43 brands and 122 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 41% of demand.
- What do buyers complain about in descendants the rise of red costume?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Waist Fit. The return rate is 7.3% — above our launch gate.
- When does demand for descendants the rise of red costume peak?
- Demand peaks in Sep–Oct; the busiest month runs 82.1× the quietest.
- What does it cost to enter the descendants the rise of red costume niche?
- Listings span $6.11–$59.31; the average listing price is $24.89 (sweet spot $15–$100). The average incumbent carries 595 reviews — the moat a new listing must climb.