Descendants Costumes for Girls

Shoppers searched for this 522K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $100K a year.

Searches, last 12 months

522K

Growth, 90 days vs prior 90

+9.9%

Conversion, latest week

0.6%

Market size, estimated

$100Ka year

Peak month

October34.0× the quietest month

Top search term

descendants costume70K searches a year

Listings sell for $30.52 on average, from $10.70 to $118.11. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $30.52 that is $3K to $8K a year per listing.

Average price

$30.52inside the $15 to $100 sweet spot

Price range

$10.70–$118.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

10.7%of orders · Amazon United States median 2.1%

69% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 12.5% of listings are out of stock. The average listing ranks #2,266 within Girls. It carries 922 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

98%

Out of stock, average day

12.5%

Average rank

#2,266in Girls

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

922per listing

Listings tracked

45

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months