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Demon Slayer Sword

Fail

Buyers convert on only 0.5% of searches, so Demon Slayer Sword is a Fail.

Flapen Score
47
47 / 100
Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 45
Market size
$167K/yr754K searches / yr
90-day growth
-20.1%search demand this quarter
Competition
41%top-5 click share · 16 brands · 20 sellers

Flapen Score

Demon Slayer Sword against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Demon Slayer Sword is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Demon Slayer Sword market on Amazon at a glance

Shoppers on Amazon United States searched for Demon Slayer Sword 754K times last year and spent an estimated $167K. The top 5 brands take 68% of clicks. Demand peaks in Jul–Sep–Oct–Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 754K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -20.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $167K a year.

Searches, last 12 months
754K
Growth, 90 days vs prior 90
-20.1%
Conversion, latest week
0.5%
Market size, estimated
$167Ka year
Peak month
October3.7× the quietest month
Top search term
demon slayer sword497K searches a year

02 · Price

A sale here is worth $48.10.

Listings sell for $48.10 on average, from $19.97 to $151.76. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $48.10 that is $5K to $12K a year per listing.

Average price
$48.10inside the $15 to $100 sweet spot
Price range
$19.97–$151.76
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$5K–$12K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #399 within Props. It carries 1,496 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
92%
Out of stock, average day
4.3%
Average rank
#399in Props
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
1,496per listing
Listings tracked
38

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Demon Slayer Sword products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 falling

Sellers

20

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

41%

Top 20: 83%

Open market

25%

  • Brand 131%
  • Brand 212%
  • Brand 310%
  • Brand 48%
  • Brand 58%
  • Brand 67%

Demand

Demon Slayer Sword search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Jul, Sep, Oct, Nov, Dec · busiest ÷ quietest = 3.7×

Search terms

Top Demon Slayer Sword search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • demon slayer sword497K/yr
  • demon slayer katana61K/yr
  • demon slayer swords57K/yr
  • katana demon slayer31K/yr
  • demon slayer sword metal14K/yr
  • led demon slayer sword9K/yr
  • nichirin sword11K/yr
  • demon sword7K/yr
  • katanas de demon slayer8K/yr
  • demon slayer katanas6K/yr

Reviews and returns

What reviews say buyers love and hate about Demon Slayer Sword

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Defective Material/Parts”
2.4%of orders come back
“had some parts transferred to a zip lock back”
A buyer, on “Defective Material/Parts”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Demon Slayer Sword questions

Answered from the same tracked data.