Deet Bug Spray
MaybeBuyers convert on 14.4% of searches. But the top 5 brands take 100% of clicks, so Deet Bug Spray is a Maybe.
- Flapen Score
- 57 / 100Top 10% of 16,930 Clothing, Shoes & Jewelry niches · +12 vs the category median of 4557
- Market size
- $1.1M/yr357K searches / yr
- 90-day growth
- +6.2%search demand this quarter
- Competition
- 60%top-5 click share · 5 brands · 19 sellers
Flapen Score
Deet Bug Spray against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Deet Bug Spray is stronger. Inside it, weaker.
Market
The Deet Bug Spray market on Amazon at a glance
Shoppers on Amazon United States searched for Deet Bug Spray 357K times last year and spent an estimated $1.1M. All 5 brands take every click. Demand peaks in May–Jul–Aug–Sep. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 14.4% of those searches ended in a purchase.
Shoppers searched for this 357K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.4% of those searches ended in a purchase. Searches in the last 90 days moved +6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.
- Searches, last 12 months
- 357K
- Growth, 90 days vs prior 90
- +6.2%
- Conversion, latest week
- 14.4%
- Market size, estimated
- $1.1Ma year
- Peak month
- May3.8× the quietest month
- Top search term
- jason markk shoe cleaner157K searches a year
02 · Price
A sale here is worth $21.62.
Listings sell for $21.62 on average, from $9.73 to $49.34. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At $21.62 that is $54K to $65K a year per listing.
- Average price
- $21.62inside the $15 to $100 sweet spot
- Price range
- $9.73–$49.34
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- $54K–$65K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #24 within Shoe, Jewelry & Watch Accessories. It carries 13,973 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #24in Shoe, Jewelry & Watch Accessories
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 13,973per listing
- Listings tracked
- 16
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Deet Bug Spray products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 rising
Sellers
19
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
0%
- Brand 163%
- Brand 229%
- Brand 34%
- Brand 43%
- Brand 51%
- Open — no brand owns it (0%)
Demand
Deet Bug Spray search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jul, Aug, Sep · busiest ÷ quietest = 3.8×
Search terms
Top Deet Bug Spray search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- jason markk shoe cleaner157K/yr
- jason markk repel spray64K/yr
- jason markk47K/yr
- jason markk essential kit7K/yr
- jason markk repel11K/yr
- jason mark11K/yr
- repel shoe protectant19K/yr
- jason markk premium shoe cleaner5K/yr
- jason markk shoe cleaner kit6K/yr
- shoe cleaner jason markk3K/yr
Reviews and returns
What reviews say buyers love and hate about Deet Bug Spray
We read the reviews and the return reasons for every product selling here.
“Does not work as expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Deet Bug Spray questions
Answered from the same tracked data.









