Deer Antlers Headband

Shoppers searched for this 2.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months

2.4M

Growth, 90 days vs prior 90

-5.2%

Conversion, latest week

2.4%

Market size, estimated

$1.1Ma year

Peak month

October51.7× the quietest month

Top search term

deer antlers232K searches a year

Listings sell for $19.02 on average, from $6.88 to $39.60. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,500 to 2,000 of them. At $19.02 that is $29K to $38K a year per listing.

Average price

$19.02inside the $15 to $100 sweet spot

Price range

$6.88–$39.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

1,500–2,000

Revenue per listing a year

$29K–$38K

Returns

3.0%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #1,339 within Headwear. It carries 418 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

6.3%

Average rank

#1,339in Headwear

Average rating

4.27 starsAmazon United States average 4.42 stars

Average reviews

418per listing

Listings tracked

39

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

44 months