December Birthstone Jewelry

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +13.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months

72K

Growth, 90 days vs prior 90

+13.4%

Conversion, latest week

0.8%

Market size, estimated

$13Ka year

Peak month

December14.3× the quietest month

Top search term

december birthstone48K searches a year

Listings sell for $21.77 on average, from $8.38 to $78.34. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $21.77 that is $0 to $2K a year per listing.

Average price

$21.77inside the $15 to $100 sweet spot

Price range

$8.38–$78.34

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.8%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #235 within Bracelets. It carries 2,158 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#235in Bracelets

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

2,158per listing

Listings tracked

15

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months