Skip to content
51

david archy underwear

Worth a look

Shows a fragmented shelf (top 5 take 16% of clicks), but weak search conversion (0.6%) keeps it on the watch list.

Market size 18Growth 33Conversion 8Competition 96Returns 83Price range 87Avg price 95Brand share 49Review moat 23Quality gap 50

Competition

Incredible16%

top-5 click share — an open shelf

Avg price

Incredible$32.75

avg listing price — sweet spot $15–$100

Price range

Great$9.01–$72.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.6%

return rate — above 5% kills the launch gate

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay75%

top-5 brand share — brands hold most of the demand

Growth

Okay+6.3%

90-day search growth — must beat 0% to launch

Review moat

Bad8,164.4

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$70K

$70K/yr · 345K searches

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, david archy underwear is a $70K/yr Amazon United States market (345K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Jul. Verdict: Worth a look — 51/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

david archy underwear market data

Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$66K–$82K
units × avg price
Conversion rate
0.6%
Avg BSR
#107
Page quality
0%
Prime
99%
Sponsored
89%
Out of stock
1.1%
Avg brand age
45 months
Avg seller age
129 days

Competition & brand share

Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.

Brands

31 rising

Sellers

70

Top-5 brand share

75%

Top 20: 97%

Top-5 click share

16%

Top 20: 40%

Open market

20%

  • BAMBOO COOL40%
  • DAVID ARCHY13%
  • Hanes10%
  • Shinesty7%
  • Separatec6%
  • SAXX Underwear Co.4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +6.3% search growth over the last 90 days.
20K15KPrime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.8×

Top david archy underwear search terms

  • krakatoa underwear for men74K/yr
  • dual pouch mens underwear40K/yr
  • mens briefs with pouch38K/yr
  • mens supportive underwear17K/yr
  • mens dual pouch underwear20K/yr
  • hanes comfort flex fit total support pouch19K/yr
  • pouch boxer briefs for men18K/yr
  • boxer briefs with pouch17K/yr
  • dual pouch underwear15K/yr
  • supportive underwear men9K/yr
All search terms

Top david archy underwear products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$1K4%$3K6%$4K8%$6K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about david archy underwear

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall27%

“Excellent Comfortable”

Size-Overall17%

“Fit as expected”

Quality-Overall10%

“they feel like solid quality overall”

Soft Feel6%

“Soft fabric”

Breathability5%

“Awesome breathability”

Value For Money5%

“They are affordable”

Material Quality4%

“durable material”

Advertised Vs Actual Product2%

“Exactly as described”

Stretchability/Expandability/Elasticity2%

“stretchy fabric”

Durability2%

“they are still like new”

What buyers complain about

Size-Overall17%

“Sized larger”

Quality-Overall8%

“Decrease in quality”

Comfort-Overall7%

“Extremely uncomfortable”

Material Quality6%

“material not comfortable”

Durability5%

“they are falling apart”

Stretchability/Expandability/Elasticity5%

“do not stretch”

Thigh Fit3%

“the band around the thigh is actually kind of tight”

Advertised Vs Actual Product3%

“False advertising”

Waist Fit3%

“Runs small in waist size”

Stitch/Finish/Polish2%

“Poor stitches”

Top return reasons

Size-Overall47%
Waist Fit11%
Material Quality8%
Thigh Fit8%
Length7%
Advertised Vs Actual Product4%
Comfort-Overall3%
Shape/Style1%
Color1%
Value For Money1%

Common questions

Is david archy underwear profitable to sell on Amazon United States?
The niche generates $70K/yr across 156 tracked products. 7 of 16 products launched in the last 360 days are still selling. 90-day search growth is +6.3%. Flapen's verdict: Worth a look (51/100).
How competitive is the david archy underwear niche?
31 brands and 70 sellers compete. The top 5 products take 16% of clicks and top 5 brands hold 75% of demand.
What do buyers complain about in david archy underwear?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Comfort-Overall. The return rate is 1.6%.
When does demand for david archy underwear peak?
Demand peaks in Jul; the busiest month runs 1.8× the quietest.
What does it cost to enter the david archy underwear niche?
Listings span $9.01–$72.00; the average listing price is $32.75 (sweet spot $15–$100). The average incumbent carries 8,164 reviews — the moat a new listing must climb.