Skip to content

Dark Sunglasses for Sensitive Eyes

Fail

Shoppers spend an estimated $64K a year here, so Dark Sunglasses for Sensitive Eyes is a Fail.

Flapen Score
42
42 / 100
Ranks 10,652 of 16,930 Clothing, Shoes & Jewelry niches · −3 vs the category median of 45
Market size
$64K/yr88K searches / yr
90-day growth
+3.2%search demand this quarter
Competition
51%top-5 click share · 17 brands · 21 sellers

Flapen Score

Dark Sunglasses for Sensitive Eyes against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Dark Sunglasses for Sensitive Eyes is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dark Sunglasses for Sensitive Eyes market on Amazon at a glance

Shoppers on Amazon United States searched for Dark Sunglasses for Sensitive Eyes 88K times last year and spent an estimated $64K. The top 5 brands take 79% of clicks. Demand peaks in Jul–Aug. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $64K a year.

Searches, last 12 months
88K
Growth, 90 days vs prior 90
+3.2%
Conversion, latest week
2.5%
Market size, estimated
$64Ka year
Peak month
August2.6× the quietest month
Top search term
category 4 sunglasses19K searches a year

02 · Price

A sale here is worth $28.91.

Listings sell for $28.91 on average, from $9.57 to $83.05. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $28.91 that is $0 to $3K a year per listing.

Average price
$28.91inside the $15 to $100 sweet spot
Price range
$9.57–$83.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
4.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #511 within Sunglasses & Eyewear Accessories. It carries 3,171 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
2.8%
Average rank
#511in Sunglasses & Eyewear Accessories
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
3,171per listing
Listings tracked
34

04 · Newcomers

2 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
2Amazon's first-year sales bar
Average brand age
56 months

Products

Top Dark Sunglasses for Sensitive Eyes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

21

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

51%

Top 20: 87%

Open market

16%

  • Brand 137%
  • Brand 223%
  • Brand 38%
  • Brand 46%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (11 brands, 16%)

Demand

Dark Sunglasses for Sensitive Eyes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 2.6×

Search terms

Top Dark Sunglasses for Sensitive Eyes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • category 4 sunglasses19K/yr
  • cat 4 sunglasses16K/yr
  • dark sunglasses for light sensitivity19K/yr
  • dark sunglasses for sensitive eyes12K/yr
  • super dark category 4 sunglasses6K/yr
  • extremely dark sunglasses4K/yr
  • category 4 dark sunglasses13K/yr

Reviews and returns

What reviews say buyers love and hate about Dark Sunglasses for Sensitive Eyes

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Size-Overall”
23%of negative reviews mention “Size-Overall”
4.8%of orders come back
“Did not fit”
A buyer, on “Size-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Dark Sunglasses for Sensitive Eyes questions

Answered from the same tracked data.