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Dark Brown Jeans

Fail

Demand is soft, at -49.1% this quarter, so Dark Brown Jeans is a Fail.

Flapen Score
39
39 / 100
Ranks 12,642 of 16,930 Clothing, Shoes & Jewelry niches · −6 vs the category median of 45
Market size
$6K/yr186K searches / yr
90-day growth
-49.1%search demand this quarter
Competition
23%top-5 click share · 27 brands · 50 sellers

Flapen Score

Dark Brown Jeans against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Dark Brown Jeans is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dark Brown Jeans market on Amazon at a glance

Shoppers on Amazon United States searched for Dark Brown Jeans 186K times last year and spent an estimated $6K. The top 5 brands take 65% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 186K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -49.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6K a year.

Searches, last 12 months
186K
Growth, 90 days vs prior 90
-49.1%
Conversion, latest week
0.1%
Market size, estimated
$6Ka year
Top search term
brown denim jeans16K searches a year

02 · Price

A sale here is worth $34.35.

Listings sell for $34.35 on average, from $19.20 to $90.29. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $34.35 that is $0 to $3K a year per listing.

Average price
$34.35inside the $15 to $100 sweet spot
Price range
$19.20–$90.29
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
20.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #1,545 within Jeans. It carries 5,465 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
99%
Out of stock, average day
5.5%
Average rank
#1,545in Jeans
Average rating
4.26 starsAmazon United States average 4.42 stars
Average reviews
5,465per listing
Listings tracked
87

04 · Newcomers

1 of last year's 30 launches cleared the first-year sales bar.

30 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
30
Successful launches
1Amazon's first-year sales bar
Average brand age
32 months

Products

Top Dark Brown Jeans products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

Brands

27 rising

Sellers

50

Top-5 brand share

65%

Top 20: 96%

Top-5 click share

23%

Top 20: 52%

Open market

31%

  • Brand 126%
  • Brand 213%
  • Brand 312%
  • Brand 48%
  • Brand 56%
  • Brand 65%

Demand

Dark Brown Jeans search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KDecJanFebMarAprMayJun

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.9× · 7 of 12 months tracked

Search terms

Top Dark Brown Jeans search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • brown denim jeans16K/yr
  • dark brown jeans18K/yr
  • brown denim12K/yr
  • brown wide leg jeans12K/yr
  • brown levis jeans women13K/yr
  • brown wide leg jeans for women17K/yr
  • chocolate brown jeans women15K/yr
  • brown jeans women petite9K/yr
  • plus size brown jeans7K/yr
  • chocolate brown jeans13K/yr

Reviews and returns

What reviews say buyers love and hate about Dark Brown Jeans

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Size-Overall”
28%of negative reviews mention “Size-Overall”
20.7%of orders come back
“Too short”
A buyer, on “Size-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Dark Brown Jeans questions

Answered from the same tracked data.