Danny Go Costume

Shoppers searched for this 994K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +10.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $842K a year.

Searches, last 12 months

994K

Growth, 90 days vs prior 90

+10.1%

Conversion, latest week

3.8%

Market size, estimated

$842Ka year

Peak month

December7.3× the quietest month

Top search term

danny go469K searches a year

Listings sell for $22.53 on average, from $11.41 to $34.88. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $22.53 that is $23K to $28K a year per listing.

Average price

$22.53inside the $15 to $100 sweet spot

Price range

$11.41–$34.88

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,000–1,250

Revenue per listing a year

$23K–$28K

Returns

4.0%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #443 within Baby Boys. It carries 2,208 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

71%

Out of stock, average day

5.4%

Average rank

#443in Baby Boys

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

2,208per listing

Listings tracked

17

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

36 months