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Dance Underwear Girls

Fail

Shoppers spend an estimated $28K a year here, so Dance Underwear Girls is a Fail.

Flapen Score
38
38 / 100
Ranks 13,195 of 16,930 Clothing, Shoes & Jewelry niches · −7 vs the category median of 45
Market size
$28K/yr80K searches / yr
90-day growth
-32.4%search demand this quarter
Competition
43%top-5 click share · 16 brands · 21 sellers

Flapen Score

Dance Underwear Girls against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Dance Underwear Girls is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dance Underwear Girls market on Amazon at a glance

Shoppers on Amazon United States searched for Dance Underwear Girls 80K times last year and spent an estimated $28K. The top 5 brands take 74% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -32.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months
80K
Growth, 90 days vs prior 90
-32.4%
Conversion, latest week
2.3%
Market size, estimated
$28Ka year
Top search term
dance underwear girls21K searches a year

02 · Price

A sale here is worth $15.21.

Listings sell for $15.21 on average, from $8.95 to $24.54. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $15.21 that is $0 to $2K a year per listing.

Average price
$15.21inside the $15 to $100 sweet spot
Price range
$8.95–$24.54
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #439 within Active. It carries 546 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
0.3%
Average rank
#439in Active
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
546per listing
Listings tracked
29

04 · Newcomers

2 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
43 months

Products

Top Dance Underwear Girls products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 falling

Sellers

21

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

43%

Top 20: 88%

Open market

21%

  • Brand 135%
  • Brand 215%
  • Brand 310%
  • Brand 48%
  • Brand 55%
  • Brand 65%

Demand

Dance Underwear Girls search demand

Weekly searches over the year. Pick a range.

3K2KMar '26Mar '26Apr '26May '26May '26Jun '26

Search terms

Top Dance Underwear Girls search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dance underwear girls21K/yr
  • dance underwear17K/yr
  • girls nude underwear8K/yr
  • ballet underwear for girls7K/yr
  • girls dance underwear6K/yr
  • dance underwear for women5K/yr
  • nude dance underwear4K/yr
  • dance undergarments for girls3K/yr
  • leotard underwear3K/yr
  • gymnastics underwear for girls5K/yr

Reviews and returns

What reviews say buyers love and hate about Dance Underwear Girls

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Comfort-Overall”
19%of negative reviews mention “Thickness”
4.5%of orders come back
“They are super thin”
A buyer, on “Thickness”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Dance Underwear Girls questions

Answered from the same tracked data.