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Dance Studio Pants

Fail

Buyers convert on only 0.2% of searches, so Dance Studio Pants is a Fail.

Flapen Score
41
41 / 100
Ranks 11,351 of 16,930 Clothing, Shoes & Jewelry niches · −4 vs the category median of 45
Market size
$32K/yr556K searches / yr
90-day growth
-23.1%search demand this quarter
Competition
32%top-5 click share · 27 brands · 36 sellers

Flapen Score

Dance Studio Pants against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Dance Studio Pants is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dance Studio Pants market on Amazon at a glance

Shoppers on Amazon United States searched for Dance Studio Pants 556K times last year and spent an estimated $32K. The top 5 brands take 66% of clicks. Demand peaks in Oct. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 556K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -23.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months
556K
Growth, 90 days vs prior 90
-23.1%
Conversion, latest week
0.2%
Market size, estimated
$32Ka year
Peak month
October1.6× the quietest month
Top search term
dance pants159K searches a year

02 · Price

A sale here is worth $28.71.

Listings sell for $28.71 on average, from $10.09 to $42.91. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $28.71 that is $0 to $3K a year per listing.

Average price
$28.71inside the $15 to $100 sweet spot
Price range
$10.09–$42.91
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
11.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,685 within Active Pants. It carries 1,380 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
98%
Out of stock, average day
0.0%
Average rank
#2,685in Active Pants
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
1,380per listing
Listings tracked
62

04 · Newcomers

1 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
1Amazon's first-year sales bar
Average brand age
36 months

Products

Top Dance Studio Pants products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

27 rising

Sellers

36

Top-5 brand share

66%

Top 20: 95%

Top-5 click share

32%

Top 20: 65%

Open market

30%

  • Brand 128%
  • Brand 218%
  • Brand 39%
  • Brand 47%
  • Brand 55%
  • Brand 64%

Demand

Dance Studio Pants search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KHoliday '24Spike '25Prime Day '25NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct · busiest ÷ quietest = 1.6×

Search terms

Top Dance Studio Pants search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dance pants159K/yr
  • dance studio pants105K/yr
  • dance pants for women73K/yr
  • lululemon dance studio pants52K/yr
  • black dance pants22K/yr
  • womens dance pants15K/yr
  • baggy dance pants10K/yr
  • studio pants17K/yr
  • lulu dance studio pants15K/yr
  • dance pants baggy8K/yr

Reviews and returns

What reviews say buyers love and hate about Dance Studio Pants

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Size-Overall”
17%of negative reviews mention “Size-Overall”
11.0%of orders come back
“Run short”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Dance Studio Pants questions

Answered from the same tracked data.