Dance Costumes

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -38.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months

1.5M

Growth, 90 days vs prior 90

-38.9%

Conversion, latest week

0.1%

Market size, estimated

$28Ka year

Peak month

February2.0× the quietest month

Top search term

dance costumes253K searches a year

Listings sell for $32.34 on average, from $8.10 to $59.95. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $32.34 that is $0 to $3K a year per listing.

Average price

$32.34inside the $15 to $100 sweet spot

Price range

$8.10–$59.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

9.1%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #225 within Dance. It carries 621 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

81%

Out of stock, average day

2.7%

Average rank

#225in Dance

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

621per listing

Listings tracked

178

69 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

69

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months