Dallas Cowboys Beanie

Shoppers searched for this 132K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -81.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.

Searches, last 12 months

132K

Growth, 90 days vs prior 90

-81.4%

Conversion, latest week

3.4%

Market size, estimated

$82Ka year

Peak month

December90.1× the quietest month

Top search term

dallas cowboys beanie49K searches a year

Listings sell for $18.09 on average, from $7.94 to $38.24. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $18.09 that is $0 to $2K a year per listing.

Average price

$18.09inside the $15 to $100 sweet spot

Price range

$7.94–$38.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.2%of orders · Amazon United States median 2.1%

47% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 29.1% of listings are out of stock. The average listing ranks #1,401 within Skullies & Beanies. It carries 5,277 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

47%

Prime listings

97%

Out of stock, average day

29.1%

Average rank

#1,401in Skullies & Beanies

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

5,277per listing

Listings tracked

30

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

0Amazon's first-year sales bar

Average brand age

42 months