Dale Earnhardt

Shoppers searched for this 358K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +38.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months

358K

Growth, 90 days vs prior 90

+38.4%

Conversion, latest week

0.5%

Market size, estimated

$47Ka year

Peak month

June33.4× the quietest month

Top search term

dale earnhardt shirt167K searches a year

Listings sell for $24.07 on average, from $12.49 to $51.24. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $24.07 that is $0 to $2K a year per listing.

Average price

$24.07inside the $15 to $100 sweet spot

Price range

$12.49–$51.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

4.5%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 25.9% of listings are out of stock. The average listing ranks #43,905 within T-Shirts. It carries 185 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

60%

Out of stock, average day

25.9%

Average rank

#43,905in T-Shirts

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

185per listing

Listings tracked

75

32 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

32

Successful launches

2Amazon's first-year sales bar

Average brand age

39 months