Da Brim

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $84K a year.

Searches, last 12 months

134K

Growth, 90 days vs prior 90

+4.4%

Conversion, latest week

4.5%

Market size, estimated

$84Ka year

Peak month

April2.0× the quietest month

Top search term

hard hat cap27K searches a year

Listings sell for $14.06 on average, from $6.93 to $21.00. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $14.06 that is $0 to $1K a year per listing.

Average price

$14.06under the $15 to $100 sweet spot

Price range

$6.93–$21.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

1.6%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #39 within Cycling. It carries 1,673 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

97%

Out of stock, average day

1.0%

Average rank

#39in Cycling

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

1,673per listing

Listings tracked

35

9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

9Amazon's first-year sales bar

Average brand age

45 months