Cute Socks

Shoppers searched for this 457K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $93K a year.

Searches, last 12 months

457K

Growth, 90 days vs prior 90

-12.5%

Conversion, latest week

1.5%

Market size, estimated

$93Ka year

Peak month

December7.9× the quietest month

Top search term

kawaii socks46K searches a year

Listings sell for $13.24 on average, from $5.64 to $23.68. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $13.24 that is $0 to $1K a year per listing.

Average price

$13.24under the $15 to $100 sweet spot

Price range

$5.64–$23.68

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.1%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #15,577 within Socks & Hosiery. It carries 1,934 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

1.6%

Average rank

#15,577in Socks & Hosiery

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

1,934per listing

Listings tracked

124

14 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

14

Successful launches

7Amazon's first-year sales bar

Average brand age

38 months