Cute Beanie

Shoppers searched for this 184K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -71.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.

Searches, last 12 months

184K

Growth, 90 days vs prior 90

-71.5%

Conversion, latest week

0.4%

Market size, estimated

$10Ka year

Peak month

December13.8× the quietest month

Top search term

cute beanie58K searches a year

Listings sell for $14.26 on average, from $6.67 to $31.67. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $14.26 that is $0 to $1K a year per listing.

Average price

$14.26under the $15 to $100 sweet spot

Price range

$6.67–$31.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

3.7%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #2,931 within Skullies & Beanies. It carries 4,896 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

6.8%

Average rank

#2,931in Skullies & Beanies

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

4,896per listing

Listings tracked

89

19 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

19

Successful launches

1Amazon's first-year sales bar

Average brand age

41 months