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Cute Airtag Holder

Fail

The top 5 brands take 99% of clicks, so Cute Airtag Holder is a Fail.

Flapen Score
42
42 / 100
Ranks 10,652 of 16,930 Clothing, Shoes & Jewelry niches · −3 vs the category median of 45
Market size
$77K/yr240K searches / yr
90-day growth
+8.2%search demand this quarter
Competition
44%top-5 click share · 6 brands · 9 sellers

Flapen Score

Cute Airtag Holder against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Cute Airtag Holder is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cute Airtag Holder market on Amazon at a glance

Shoppers on Amazon United States searched for Cute Airtag Holder 240K times last year and spent an estimated $77K. The top 5 brands take 99% of clicks. Demand peaks in Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 240K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.

Searches, last 12 months
240K
Growth, 90 days vs prior 90
+8.2%
Conversion, latest week
0.6%
Market size, estimated
$77Ka year
Peak month
December1.9× the quietest month
Top search term
kate spade bag charm60K searches a year

02 · Price

A sale here is worth $49.76.

Listings sell for $49.76 on average, from $7.84 to $103.30. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $49.76 that is $0 to $5K a year per listing.

Average price
$49.76inside the $15 to $100 sweet spot
Price range
$7.84–$103.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
3.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

28% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #6,903 within Keyrings, Keychains & Charms. It carries 232 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
28%
Prime listings
100%
Out of stock, average day
6.8%
Average rank
#6,903in Keyrings, Keychains & Charms
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
232per listing
Listings tracked
36

04 · Newcomers

1 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
1Amazon's first-year sales bar
Average brand age
27 months

Products

Top Cute Airtag Holder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

9

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

44%

Top 20: 83%

Open market

0%

  • Brand 192%
  • Brand 23%
  • Brand 32%
  • Brand 42%
  • Brand 51%
  • Brand 61%

Demand

Cute Airtag Holder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KPrime Day '25Black Friday '25Holiday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Dec · busiest ÷ quietest = 1.9×

Search terms

Top Cute Airtag Holder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kate spade bag charm60K/yr
  • kate spade keychain60K/yr
  • kate spade purse charm20K/yr
  • kate spade bag charms13K/yr
  • kate spade charm13K/yr
  • kate spade charms8K/yr
  • kate spade airtag holder13K/yr
  • kate spade charms for purse10K/yr
  • hello kitty airtag holder14K/yr
  • kate spade key chain9K/yr

Reviews and returns

What reviews say buyers love and hate about Cute Airtag Holder

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Size-Overall”
3.0%of orders come back
“Bigger than expected”
A buyer, on “Size-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Cute Airtag Holder questions

Answered from the same tracked data.